Africa's innovation out of necessity, the gold of today is mobile

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Innovation out of necessity, the gold of today is mobile

While people in the US and Europe are updating statuses on Facebook and playing Angry Birds on their mobile phones, Africa is developing SMS-based solutions for real problems.

Journalist Toby Shapshak explains in his eye-opening TED talk how Africa is not only the cradle of live, but also became and still is the cradle of real and useful mobile innovation.

Dark continent

He states Africa is often called the Dark Continent, but refutes this by saying that in places with lots of electricity everybody is watching TV or playing Angry Birds.

“It’s happening in Africa. People are solving real problems in Africa. When they do, they do it for the rest of the world. M-pesa works on every phone possible. You can even bribe custom officials”, he jokes. Shapshak explores the frontiers of mobile invention in Africa as he asks us to reconsider our preconceived notions of innovation.

Watch a great TED talk by Toby Shapshak:

About CM:

Companies are always looking for the best way to reach their consumers and the rise of mobile technology offers them new opportunities to achieve this goal.

Founded in 1999, CM helps companies to interact with their customers through a multi-use mobile platform for SMS, Email and Appcare.

In addition to various messaging services, the platform also provides solutions for calling through SIP trunking, payment options for companies like Autocollect and online identification solutions such as two-factor authentication (2FA ).

We offer a hybrid solution for companies to reach their target audience, anytime and anywhere. 

We offer a range of mobile services for a broad range of industries

Retail: Enhance customer loyalty and engagement through mobile
Travel & Hospitality: Prolong the customer journey in travel & hospitality
Healthcare: Cost reductions and efficient healthcare through our platform
Education: Engage and interact with students, teachers and parents
Fundraising: Easier, user friendly and more accessible donations
Government: Remove the gap between government and citizens
Finance: Improve global service with an extra layer of security

Besides the many platform features, CM also delivers some premium custom built solutions, like app development services. We keep focused on delivering the best services possible for you to reach your audience.

start a sms campaign

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About the author

Charlotte van Raak is content marketer and makes sure our readers always have interesting blogs to read about how to engage with customers. During the day, she answers 1K questions in her role as communications advisor. At night she preferably sleeps.

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