Articles from Colinda Leemans

Feb 07, 2019
5 tips to optimise your Mobile Marketing
Marketing isn’t the same as it was 10 years ago, and much of that is thanks to the rise of the smartphone. We are living in an era in which consumers can buy products and services whenever and wherever they are, on their mobile phone. If you want consumers to choose your product, mobile presence is an absolute must to get higher conversion rates and improve customers’ satisfaction.
Jan 22, 2019 • Text
Conversational commerce: be there where your customers are.
Mobile leads the way; Customers find, compare and buy on their mobile phone. The expectations from the consumer of mobile as a channel is therefore totally different than 10 years ago. Nevertheless, many companies still organize their marketing, sales and support the same way as 10 years ago.
Nov 14, 2018 • Innovation
CM takes next step in platform high availability
When SMS Messaging is a critical part of your business processes it’s important to work together with a partner which ensures high availability. For almost 10 years, CM.com provides a double redundant SMS gateway to her high-end customers. From now on this high availability is ready for all our customers.
Nov 06, 2018 • Text
How to say more with SMS marketing than 160 characters
Mobile marketing no longer limits you to 160 characters. You can now increase conversion and customer engagement via mobile. Go beyond the 160 characters limitation of SMS and add a rich mobile landing page. Learn just how mobile offers more opportunities than you might expect with our 7 secrets to successful SMS marketing campaigns.
Nov 06, 2018 • Text
GDPR for mobile marketing? How to get your consent right
Is May 25th, 2018 – the day the GDPR went into effect – a day you don’t particularly like to look back on? Many companies still believe it is difficult to be GDPR compliant when sending out marketing messages to customers. Quite a pity, because being GDPR-compliant can be quite easy, using this practical guide.
Jul 09, 2018 • Innovation
Success now and in the future: optimize your customer journey
Many companies remain behind on the technological possibilities to improve the customer journey of new and existing customers. How do you choose between the many possibilities and ensure at the same that your customer stays central in every step of your marketing strategy? During the second edition of CM Inspires in Utrecht we saw the applications from now and later. Read here how you can easily integrate them into your marketing processes.
May 14, 2018 • Text
10 applications of SMS gateway within one company
Login codes for access to the cloud, SMS reminders for meetings, birthday greetings, voting during MT-meetings. The ways to use SMS within one company using our SMS gateway are countless! Here, you’ll find examples of 10 frequently used SMS applications within a single company.

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