Articles from Naomi Bogert

Next year’s trends in social media and other messaging channels.

Nowadays, social media is a big part of our lives. On average, the daily time spent on social media worldwide is 135 minutes. As 2018 is coming to an end, let’s have a look at what the future of social media will look like for businesses.

Oct 30, 2018 • SMS

The rising future of CPaaS in the Middle East

CPaaS stands for Communication Platform as a Service. It is a cloud-based delivery platform for all communication channels including SMS, Voice, Email, Chat apps and more. Businesses use CPaaS for real-time communication with clients. As the world is more digitalized than ever, the future of CPaaS is rising. Companies such as Uber, AirBnB, Facebook and Netflix all use CPaaS, with their online interfaces, smartphone applications, SMS verifications, chatbots and many more.