Articles from Rob Aelberts

Jul 26, 2017 • SMS
Getting smart with customer loyalty: 4 practical SMS tips
In today’s world, marketers keep finding smarter ways to build relationships with customers. One of those smart ways is a simple, solid, cheap and already proven way to reach your customers: SMS marketing with the plain old text message!
Apr 08, 2017 • SMS
New to SMS marketing? We already answered these 6 questions for you!
A lot of questions reach us on a daily basis. Some real simple, some more difficult. But when you are new to SMS marketing we often get the same kind of questions. We have answered the most frequently asked questions below. This will give you a jumpstart with setting up successful SMS campaigns.
Mar 08, 2017 • SMS
SMS Gateway Comparison: The Search For The Perfect Operator
If you are sending large volumes of SMS messages, an SMS gateway operator will help you to organise and manage your processes. But what makes a good gateway? What does it need to do to stand out from the crowd? What makes an SMS gateway operator stand out from the crowd and how can you choose the right one for your long-term use?
Sep 10, 2016 • Access
Two Factor Authentication: How & why
More and more often hackers target major online services, web shops and email providers. The latest big target for hackers was the website for cheaters; "Ashley Madison".
Dec 16, 2014 • Innovation
(TOP 7 PREDICTIONS) What will you be focusing on in Mobile in 2015?
2015 is coming soon and (re-) thinking about mobile (first) strategy will be more important than ever. Whether your day-to-day focus is business management, marketing, sales, customer Relationship management, the mobile device has increasingly become the preferred tool for work and communication. How should you deal with this opportunity or challenges? The CM media team ask it to the mobile visionaries during Mobile Convention Brussels, and this is what they predict for 2015!
Dec 09, 2014 • Innovation
Will 2015 be the year of API’s?
If you say mobile strategies, the first company that might pop up is Uber. Uber, the taxi service that operates in multiple cities worldwide, made the smartphone the most important part in their business strategy. The biggest mobile trend in Uber’s eyes? The growth of API Connections!
Sep 03, 2014 • SMS
SMS Pricing, everything you need to know!
SMS Pricing is one of the most complicated parts to understand when you start with sending SMS. Here is everything you need to know about SMS pricing and how to find the most advantageous SMS gateway that suits your needs.
Aug 26, 2014 • Innovation
10+4 Mobile Marketing Facts you probably didn’t know before…
Gone are the days that a mobile enabled presence wasn’t a top-priority. According to CNN, “Americans used smartphone and tablet apps more than PCs to access the Internet (in January 2014) — the first time that has ever happened.”

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