Tag "Chat apps"

Feb 07, 2019 • Chat apps
Chat apps: Choosing between channels
There’s a plethora of messaging apps and mobile communication channels available worldwide. Various apps exist, native applications are growing and also standard SMS text messages are still widely in use. In what channel should you invest your resources?
Jan 22, 2019 • Chat apps
Conversational commerce: be there where your customers are.
Mobile leads the way; Customers find, compare and buy on their mobile phone. The expectations from the consumer of mobile as a channel is therefore totally different than 10 years ago. Nevertheless, many companies still organize their marketing, sales and support the same way as 10 years ago.
Jan 22, 2019 • Chat apps
The 80/20 rule: Who are your loyal customers?
The “80/20 Rule” as it is frequently called today, is an incredible tool for growing your business. If you can figure out which 20% of your time produces 80% of your business’ results, you can spend more time on those activities and less time on others. Likewise, by identifying the characteristics of the top 20% of your customers (who represent 80% of your sales), you can find more customers like them and dramatically grow your sales. However, many companies invest more in attracting new customers than retaining loyal customers. How is it that we no longer spoil loyal customers? Imagine what encouraging loyal customers can mean for your conversion! But how do you find out who your loyal customers are?
Nov 06, 2018 • Chat apps
WhatsApp Business? Get in line
WhatsApp has finally opened the doors for business usage. How can I use it to the advantage of my business? What does it take for me to get on board? After reading this article, you will have no further questions and be able to start using WhatsApp Business right away!
Aug 15, 2018 • Chat apps
WhatsApp Business available for companies worldwide
The moment that many companies have been waiting for has arrived. WhatsApp has opened an API so companies can now chat with consumers via WhatsApp worldwide. But what exactly can you do as a company with WhatsApp? And what do you have to take into account?
Feb 05, 2018 • Chat apps
WhatsApp Business now available for companies
The moment many companies have been waiting for has arrived: WhatsApp Business is officially being rolled out in several countries throughout Europe. Companies can now communicate directly with their customers via this chat service. The free business application is now available to download in the Google Play Store. But what exactly can you do with this first basic version?
Aug 14, 2017 • Chat apps
CM joins Google’s Early Access Program for RCS business messaging
CM has joined Google’s Early Access Program for RCS Business Messaging, an initiative which enables businesses to send richer, more useful messages to their customers.
Aug 10, 2017 • Chat apps
WhatsApp Business updates: Newsfeed with latest developments
Many rumours are spread about WhatsApp Business. What do we know up untill now? Read all about it here.
Mar 22, 2017 • Chat apps
How impersonal technology can improve personal customer care
Customer care is on the verge of a major change. Not only are there more technological possibilities, also a changing customer leads inevitably to a revulsion in customer service. Customers want to be served better through the channel of their choice. Oh, and as soon as possible!
Mar 14, 2017 • Chat apps
The Future of Messaging: Open multi-functional platforms
Messaging apps like WhatsApp, Line, KakaoTalk and WeChat are widely used, but lack interoperability. This is a necessity if chat apps aim to be profitable.
Feb 15, 2017 • Chat apps
Travel agencies beware: consumers on a massive sprint to social media
Now that winter is slowly coming to an end, consumers are looking for sunny destinations for the summer. In February, social media is overloaded with posts from consumers who’ve booked a holiday and want to spread their enthusiasm. Is your travel organisation ready to react to all that consumers ask and discuss via the many available channels?
Feb 08, 2017 • Chat apps
Checklist customer care: Are you up to date?
Customer care has changed drastically over the last years. Where customers could traditionally reach customer care departments by calling them, the use of online platforms for customer contact is increasing rapidly. With customer care no longer limited to the call center, it's a challenge for companies to be present on all available platforms. Not to mention to adapt your services to the platform used. Use this checklist to make sure you are fully prepared for online customer care.
Feb 01, 2017 • Chat apps
How to use Facebook’s Messaging App and Skyrocket your Sales
One of the many challenges of web shops is to make sure customers can follow the steps in the purchase process as easily as possible. Still, consumers will still often have questions about products or payments. And of course, you are more than welcome to answer these questions over phone or e-mail. But with Facebook appcare, there is a faster, more user friendly and accessible way to be there for your customer.
Jan 24, 2017 • Chat apps
Making it easy for Google users to reach you with the message extension
Whether you’re using Google Adwords for lead generation, e-commerce or brand awareness. This advertising platform offers countless opportunities to catch the eye of search engine users. And since a couple of months, Google has a yet another way to expand your Google ads with a personal approach. But what exactly does this ‘Message Extension’ do?
Jan 24, 2017 • Chat apps
Smart, smarter, smartest: discover the intelligence of chatbots
Artificial Intelligence and chatbots are reinventing customer contact. New developments are presented constantly, so keeping up to speed with the latest possibilities can be time consuming. Of course, we make sure we don’t miss out on the trends. And GIN would not be GIN, if we wouldn’t share these insights with you. For example, our insights from a Chatbot Meetup we attended recently.

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