Customers now expect consistent and personalized customer experience throughout their buyer journey.
As per OmniSend, companies offering omnichannel experience showed 90% higher retention than those offering single-channel experience.
Thus, it’s important for companies to take an omnichannel approach, combined with personalization and marketing automation, and make the omnichannel experience a top priority!
In this guide, you'll learn:
● Building an omnichannel customer journey.
● Why is omnichannel marketing automation important?
● Creating an omnichannel marketing automation strategy.