Mobile Marketing Cloud

Personalise your mobile marketing campaigns•

Automate customer journeys across various channels with segments and workflows whilst keeping campaigns hyper-personalised.

Request a trial or demo Watch demo video

Customer Data Platform

Unlock your data from its silos with our Customer Data Platform.

Marketing Automation

Create workflows and let us do the heavy lifting for you.

Omnichannel Engagement

Get access to all mobile messaging channels through CM.com.

TraceDock

Ensure that your data in Google Analytics is 100% accurate.

With economic uncertainty being the major theme for this year, it’s likely that marketers will be asked to do more with less.

The simple fact is that the only way to do so is to make the best use of the best marketing automation tools.

With Mobile Marketing Cloud, you can do just that - save time and work more efficiently.

One size does not fit all. Customers expect personalisation catered to their preferences. You can do this by collecting data events and using real-time smart segments.

Unify all your data sources.
Create smart segments in real-time.
Export segments to Facebook for (re)targeting.

Segment customer data

Reach your customers on their preferred mobile messaging channel. Email, SMS, RCS, Push, WhatsApp, Telegram, and Voice are all built into Mobile Marketing Cloud and can be used immediately.

One-stop-shop for all mobile channels.
No need for 3rd party suppliers.
No need for programming by developers.

Discover mobile marketing

Workflows Automate Your Customer Journeys

Easily create workflows for every customer journey you can think of and let us do the heavy lifting for you. Configure unique multi-step workflows for every scenario you can think of.

Design workflows with our visual drag-and-drop editor.
Scale-up with the power of automation.
Keep it simple, or use advanced multi-step conditions.

Automate your campaigns

Create 360° customer profiles by unifying data from all your online and offline sources.

Increase the open rate of your mobile marketing and communicate with your audience.

Create your own mobile-friendly landing page to support your SMS Marketing Campaigns.

Design and automate your email campaigns with personalised emails that convert.

Use Text-2-speech or send pre-recorded voice messages to add a personal touch to your campaigns.

Customer Data Platform

Customer Data Platform (CDP) has recently received a lot of hype in tech and marketing publications despite being one of the more mysterious pieces of software to companies. But what exactly is a CDP?

Brochure: Mobile Marketing Cloud

In this brochure, a quick guide to Mobile Marketing Cloud and how companies can use it to automate marketing campaigns with relevance throughout the entire customer journey.

Guide: Email deliverability & open rates

In this guide, we’ll explain everything you need to know about email deliverability, why it's important, what constitutes good email deliverability, how to ensure your emails are delivered, and more.

Free Trial

Start immediately

Try it out 14-days

All features of Basic
Up to 1000 contacts
10 test credits (top-up online for additional credits)

Basic

Start immediately

KES 3,899.00

Profile upload/import
Unified customer profiles
Audience segmentation
Consent management
Campaign statistics and reporting
Single-step automation
Landing pages and forms
Support: Email ticket support - business hours

Advanced

*Additional pricing

KES 10,399.00

+ All basic features
Multi-step automation
Custom dashboards
1 external source integration
Campaign spreading
A/B testing
Voice calling campaigns
Support: Email / chat / phone - business hours

Pro

*Additional pricing

Price on request

+ All advanced features
Unlimited external integrations
Audience export to ad platforms
Support: Email / chat / phone - 24/7 - 99.95% Uptime Guarantee

Compare all features

tracedock-marketer-missing-out-on-data-new

Due to the advent of ad blockers, browsers with tracking prevention, and privacy legislation, marketers are missing between 10% and 30% of their data. Correct revenue attribution to their paid marketing efforts becomes almost impossible.

Almost.

With TraceDock, you're able to gain improved attribution data in a privacy-friendly way, via a plug-and-play solution.

Learn more

Latest articles

May 22, 2023 • Mobile Marketing Cloud

Introducing Instagram Marketing Messages

In today's digital landscape, customer engagement is increasingly shifting towards social media platforms. This shift is well-founded, as personalised messaging on the messaging apps preferred by your customers can greatly enhance your brand awareness. With the introduction of Instagram's new Marketing Messages feature, you now have a powerful marketing tool at your disposal to increase your visibility where your customers are and re-engage them effectively, ultimately boosting your conversion rates.

May 11, 2023 • Mobile Marketing Cloud

B2B Text Messaging Use Cases to Build Your Business

You’ve heard about SMS marketing campaigns for consumers, but what about SMS marketing for B2B? B2B text messaging is an effective way to communicate with your business clientele, enabling you to build relationships with decision-makers and offer information that helps them make buying decisions.

Apr 19, 2023 • Mobile Marketing Cloud

Smart Marketing Communication Tools for Logistics and Transport Industry

The adage that time is money has never been truer than it is today - and especially for those brave souls in transport and logistics. Razor-thin profit margins and almost impossible deadlines make this a particularly challenging industry!

Apr 05, 2023 • Mobile Marketing Cloud

What is a Customer Data Platform?

In a world of crowded marketing messages across platforms and channels, wouldn’t it be useful to be able to segment your customers according to their characteristics and target them with relevant messages at exactly the right time? The problem is that is a lengthy and complex task to collect the data, to successfully categorise it, and then to put it to work. That’s where a Customer Data Platform (CDP) comes in to make a difference to the interactions you have with your customers and potential customers…

Mar 22, 2023 • Mobile Marketing Cloud

Engagement where it matters: CM.com's take on conversational marketing … and how it’s changing

Look at most definitions of conversational marketing, and it’s not clear what all the excitement is about. “Engaging customers through dialogue”, “interacting with people via real-time”, “two-way communication”, “putting the focus on interactions using social media messaging channels”. Isn’t that what marketers have been doing for years?

Jan 24, 2023 • Mobile Marketing Cloud

Increase Conversion With Promotional Messages on WhatsApp

In an age of mass marketing, as well as constant TV, internet and email advertising, it’s safe to say that sales periods can be something of an overwhelming experience for consumers around the world. Inundated with information from companies, people could be forgiven for wanting to switch off their phones, radios and televisions and ignore all forms of marketing until the sales period is all over. As an eCommerce owner, you should always be looking to avoid this by diversifying your marketing strategy in a way that suits your customers needs and sensibilities.

Jan 20, 2023 • Mobile Marketing Cloud

What Is a WhatsApp Newsletter and How Does It Work?

WhatsApp newsletters are messages that can be sent from a brand's WhatsApp business account to a specific audience of customers with information that's relevant to them. You can send people special offers, exclusive discounts, and new product announcements. You can also personalize these offers based on special events like holidays and birthdays, or annual promotions like Valentine's and Easter.

Dec 20, 2022 • Mobile Marketing Cloud

4 martech trends set to reshape how we connect with customers

This year showed us that something as simple as a grocery delivery service – done well – can become extremely popular with customers. If something works, users appreciate it. After a tough 2022, it’s likely most marketing teams will be asked to do more with less in 2023. It's a challenging environment but, as with all challenges, quick-thinking and clear-headed brands can benefit from a host of martech opportunities, regardless of size or turnover.

Nov 30, 2022 • Mobile Marketing Cloud

Digital marketing trends for 2023

After a tough 2022, marketers will be looking ahead to 2023. With economic uncertainty the major theme for this year, it’s likely that marketers will be asked to do more with less. It's a challenging environment but as with all challenges, there are a host of opportunities that quick-thinking and acting brands can benefit from. We look at the marketing trends for 2023 and give our take on the developments that will shape the coming year.