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Mobile Marketing Cloud

Mobile Marketing Cloud for marketing automation•

Send hyper-personalised campaigns anytime, anywhere with CM.com's marketing automation solution.

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Mobile Marketing Cloud Marketing Automation

Mobile Marketing Cloud

Start omnichannel conversations with people, not profiles.

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Customer Data Platform

Unlock your data from its silos with our Customer Data Platform.

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Omnichannel Marketing

Get access all the mobile messaging channels through CM.com.

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Pricing

Configure the Mobile Marketing Cloud to align with your strategy.

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Start automating your marketing campaigns

With our marketing automation software, you can create personalised experiences that increase customer engagement and improves customer lifetime value.

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Save time with marketing automation

Empower your team to save time with the Mobile Marketing Cloud's marketing automation tools. Automate important moments in your customer's journey: from welcome programs to automated lead nurturing and re-engagement campaigns.

These timely programs help you build long-term relationships with your customers. This way your team can focus on more important things like strategy.

  1. Work efficiently and save time with segments and workflows.

  2. Automatically engage with your customers at the right time.

  3. Improve customer journeys & create workflows in a few clicks.

Smart automation starts with the Mobile Marketing Cloud

Mobile Communication

Set up complex, multi-channel communication streams that build lasting customer relationships, by using one platform for all your customer interactions.

Customer Journeys

Plan and automate every stage of your customer journey. Creating workflows has never been easier with the Mobile Marketing Cloud

Transactional Email

Connect with customers and provide valuable information at important moments. Send your transactional emails easily via API integration.

Automation Analytics

Track unique and total open rates, click-through rates, bounce rates, forwards, or for example unsubscribes. Optimise by converting data into action.

Next-level marketing automation with versatility

customer data platform workflows

Simply Design Automated Workflows

From loyalty programs to cart abandonment and lead nurturing campaigns, use our drag and drop workflow builder to create engaging customer journeys in just a few minutes. Plan and automate every stage of your customer journey.

omnichannel automation

Omnichannel Automation

With our marketing automation tool, it's possible to automate channels like SMS, social messaging and use HTML calls. Nurture customers and automatically export your audience to social media channels for further engagement.

Branching Workflows

Branching Workflows

Upgrade your marketing automation possibilities with branching workflows. Create different paths for customers that didn't open an email or perform a certain action. Avoid one size fits all workflows, and instead, adapt them to the needs of your customer.

Analyse and optimise omnichannel marketing automation

Time Efficient

Automate workflows so you have more time to focus on strategy.

Ease to Use

Use our drag and drop editor to create workflows that convert.

Improve ROI

Boost your revenue and return on investment with data-driven workflows.

Omnichannel

Automate your A/B test email campaigns but channels like SMS and WhatsApp too.

Boost Retention

Win back shoppers and increase conversions with re-engagement workflows.

Ready to start or upgrade your Marketing Automation?

Integrate the Mobile Marketing Cloud into your organisation and see how you can scale your engagement efforts that keep your visitors and customers coming back for more. Watch our demo video to see our platform in action or talk to one of our experts and get all your questions answered.

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Latest articles

Jan 24, 2023 • Mobile Marketing Cloud

Increase Conversion With Promotional Messages on WhatsApp

In an age of mass marketing, as well as constant TV, internet and email advertising, it’s safe to say that sales periods can be something of an overwhelming experience for consumers around the world. Inundated with information from companies, people could be forgiven for wanting to switch off their phones, radios and televisions and ignore all forms of marketing until the sales period is all over. As an eCommerce owner, you should always be looking to avoid this by diversifying your marketing strategy in a way that suits your customers needs and sensibilities.
Jan 20, 2023 • Mobile Marketing Cloud

What Is a WhatsApp Newsletter and How Does It Work?

WhatsApp newsletters are messages that can be sent from a brand's WhatsApp business account to a specific audience of customers with information that's relevant to them. You can send people special offers, exclusive discounts, and new product announcements. You can also personalize these offers based on special events like holidays and birthdays, or annual promotions like Valentine's and Easter.
Dec 20, 2022 • Mobile Marketing Cloud

4 martech trends set to reshape how we connect with customers

This year showed us that something as simple as a grocery delivery service – done well – can become extremely popular with customers. If something works, users appreciate it. After a tough 2022, it’s likely most marketing teams will be asked to do more with less in 2023. It's a challenging environment but, as with all challenges, quick-thinking and clear-headed brands can benefit from a host of martech opportunities, regardless of size or turnover.
Nov 30, 2022 • Mobile Marketing Cloud

Digital marketing trends for 2023

After a tough 2022, marketers will be looking ahead to 2023. With economic uncertainty the major theme for this year, it’s likely that marketers will be asked to do more with less. It's a challenging environment but as with all challenges, there are a host of opportunities that quick-thinking and acting brands can benefit from. We look at the marketing trends for 2023 and give our take on the developments that will shape the coming year.
Nov 21, 2022 • Mobile Marketing Cloud

9 mobile marketing mistakes to avoid next year

It’s no secret anymore, consumers expect to be able to engage with brands on their mobile devices. For brands, it is the best channel to reach your customers and to drive sales. While not every company needs a mobile app to meet consumer demand, every business needs a smart mobile marketing strategy. We’ll take you through the mobile marketing errors that shouldn’t be made next year.
Nov 16, 2022 • Mobile Marketing Cloud

Landing Pages: How to Supercharge SMS

Build visually engaging marketing campaigns from a simple text message.
Nov 16, 2022 • Mobile Marketing Cloud

4 Digital Marketing Trends in the Financial Sector

Predominantly, customers' interactions with financial institutions are physical such as walking into a SACCO for a transaction or depositing funds at your bank. However, with mobile banking, virtual correspondence is becoming the norm.
Nov 01, 2022 • Mobile Marketing Cloud

How To Do Black Friday Better Than eCommerce Giants

Black Friday shopping mania has been in Kenya since 2012 when the online marketplace giant Jumia launched its first Black Friday sale. Nine years later, after the pandemic hit, they reported a turnover of $150 million proving that East-African consumers had wasted no time getting behind this global trend. But it’s not always smooth sailing for big eCommerce players. Over the years, a number of e-commerce websites have witnessed site crashes, disrupted servers, payment issues, and delivery disasters – not to mention the recent outrage over inflated prices and discounts in disguise.
Oct 26, 2022 • Mobile Marketing Cloud

Personalization in eCommerce: there's more than 'Hi John'

Every eCommerce player knows personalisation is important. It’s how you build customer trust and comfort, make your messaging meaningful, and keep web shoppers coming back. But fewer realise how deep and broad real personalisation goes.
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