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Articles from Nicole de Mocskonyi

Oct 20, 2021 • Mobile Marketing Cloud

How to Improve Your Automotive Mobile Marketing Strategy

Is your automotive business taking full advantage of current mobile marketing trends? The average American adult spends nearly four hours per day on their mobile devices, so you may be leaving money on the table if you aren’t investing in an automotive marketing strategy.

Sep 28, 2021 • SMS

B2B Text Messaging Use Cases to Build Your Business

You’ve heard about SMS marketing campaigns for consumers, but what about SMS marketing for B2B? B2B text messaging is an effective way to communicate with your business clientele, enabling you to build relationships with decision-makers and offer information that helps them make buying decisions.

Jul 06, 2021 • Sign

11 Benefits of Switching to Electronic Signature Software

Has your business made the shift to using esignatures yet? If you’re curious about the benefits of electronic signatures for your business, you’ve come to the right place. In this blog, we’ll share the benefits of esignatures — plus everything you need to know about CM.com’s electronic signature product.

Jun 17, 2021 • Mobile Service Cloud

8 Tips to Improve Your eCommerce Customer Support Experience

The rise of ecommerce has transformed customer expectations: Today’s consumers want a convenient shopping experience with the ability to quickly and easily resolve issues — the faster, the better. In this blog, we share 8 ways to modernize and scale your customer service experience and retain more buyers.

Jun 17, 2021 • Mobile Marketing Cloud

How to Market Your Business to a Global Audience

You’ve mastered business in the US, and now you’re ready to take on the world! But where do you start? Knowing how to market your business globally and maximize your reach will give you a leg up on the competition.

May 28, 2021 • SMS

17 SMS Customer Service Templates to Use Today

Using SMS customer service templates not only saves time but lets your support team create personalized, on-brand communications with just a few clicks. Today we’ll share business text message templates you can use to give your customers the information they need — fast.

May 28, 2021 • SMS

Opt-In Policies for Text Messaging: How to Stay Compliant With SMS

Getting permission to text your customers is one of the first rules of SMS marketing. Opt-in text messaging protects consumers by reducing unwanted spam and ensuring they only receive texts from businesses they actually want to hear from. Today we’ll go over why opt-in text messaging is required for SMS compliance and how to use SMS opt-in policies to obtain legal permission to text your customers.

May 18, 2021 • SMS

Why 10DLC Gives You a Competitive Advantage

The writing's on the wall: Starting around June 1, 2021, mobile carriers will start strictly throttling and potentially blocking traffic on traditional long codes. Have you been holding off on making the transition to 10DLC for your mobile marketing communications? Today we’ll talk about the benefits of 10DLC and why making the shift gives your business a competitive edge.

May 03, 2021 • Mobile Marketing Cloud

Get Personal: How Smart Customer Segments Boost ROI

The best marketers are always looking for ways to sharpen their marketing efforts and reach more customers. Discover how an effective customer segmentation strategy can increase customer engagement and boost ROI.

Apr 26, 2021 • Mobile Marketing Cloud

The Top Marketing Use Cases for Voice Campaigns

What's more impactful than a personal, spoken message? The human voice is one of the most powerful ways to convey information to your customers, supporters, and employees. But how can you do it at scale? Voice campaigns enable you to reach people effectively, boosting engagement and reach while controlling costs.

Apr 23, 2021 • Mobile Service Cloud

How to Win with OTT: 8 Real-World Customer Service Uses

The on-demand economy has created rapid change in the marketplace. Consumer preferences are changing, favoring simplicity, speed, and efficiency. Is your business keeping up? Using OTT apps can help give your business a competitive edge.

Apr 16, 2021 • Mobile Marketing Cloud

How to Create a Mobile Landing Page That Converts: 12 Expert Tips

More people are engaging with the internet on their mobile devices than ever before. Creating mobile landing pages makes it easy to promote events, promotions, special deals, and much more. Start creating beautiful mobile experiences with Pages, our mobile landing page solution that increases engagement and enhances your mobile experience.

Mar 29, 2021 • SMS

How to Get Started With A2P 10DLC Texting

What is 10DLC? If you think it’s the latest texting acronym, think again. 10DLC A2P is taking SMS technology to new heights for businesses. It’s a secure, inexpensive, and fast way for your company to send SMS text messages. Let’s learn more about A2P 10DLC and why you’ll love making the switch for your business texting needs.

Mar 24, 2021 • Mobile Service Cloud

12 Customer Service KPIs You Should Be Tracking

Providing excellent customer service and increasing engagement is more critical than ever. Customer service KPIs are a means of tracking the effectiveness of your customer support efforts. KPIs give you feedback on which metrics offer the most bang for your buck and keep customers satisfied.

Sep 23, 2020 • Mobile Marketing Cloud

What is Mobile Marketing?

More so than ever, smartphones have become a part of our everyday life. That's why it's also more important than ever, for businesses to start focusing their efforts on mobile marketing – an emerging new marketing strategy that provides new opportunities for your business. Mobile marketing capitalizes on your customers when they're on their mobile phones (these days, is most of the time), to maximize your engagement rate. This article will go through and explain what mobile marketing is, exactly along with best practices for how to use it, and what mobile channels your business should be honing in on to reach your customers.

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