Hodny Benazzi: "There is still a strong growth for SMS"

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CM Building Breda

Despite analysts announcing the death of SMS messaging, CM Telecom sees annual growth rates of about 20 to 25%. “Like voice messages, SMS has become a commodity and we’re working to create new services in analytics, security and payments.”

CM Telecom and the market

CM Telecom’s general manager Hodny Benazzi projects his views on the mobile messaging market and how the company he works for - CM Telecom - comes with new innovations to build new and better ways of customer and client interaction engagement.


Mr. Benazzi was interviewed by Jerome Bouteiller, a journalist from France. Mr. Benazzi furthermore talks about messaging through USSD, CM Telecom’s acquisitions, API’s and SaaS. He also underlines CM Telecom is not looking to be acquired or filing for an IPO.

Read the article in French

About CM:

Companies are always looking for the best way to reach their consumers and the rise of mobile technology offers them new opportunities to achieve this goal.

Founded in 1999, CM helps companies to interact with their customers through a multi-use mobile platform for SMS, Push notifications and Authenticator.

In addition to various messaging services, the platform also provides solutions for calling through SIP trunking, SMS Analytics for companies, phone number validation and online identification solutions such as two-factor authentication (2FA).

We offer a hybrid solution for companies to reach their target audience, anytime and anywhere.

We offer a range of mobile services for a broad range of industries

Retail: Enhance customer loyalty and engagement through mobile
Travel & Hospitality: Prolong the customer journey in travel & hospitality
Healthcare: Cost reductions and efficient healthcare through our platform
Education: Engage and interact with students, teachers and parents
Fundraising: Easier, user friendly and more accessible donations
Government: Remove the gap between government and citizens
Finance: Improve global service with an extra layer of security

Besides the many platform features, CM also delivers some premium custom built solutions, like app development services. We keep focused on delivering the best services possible for you to reach your audience.

Read the interview

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About the author

Charlotte van Raak is content marketer and makes sure our readers always have interesting blogs to read about how to engage with customers. During the day, she answers 1K questions in her role as communications advisor. At night she preferably sleeps.

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