The travel industry should prioritise customer experience, as it is one of the single most effective competitive differentiators. Companies that deliver in this area are more likely to generate customer loyalty.
By investing in technology that will improve efficiency, end backlogs and lead to an overall better experience, the travel industry can proactively tackle ongoing customer anxiety and rebuild lost customer trust from increased customer frustration we have seen in 2021 and 2022.
Complete our checklist to find out where you are in your digital transformation, and discover solutions for each phase.