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Mobile Marketing Cloud

Mobile Marketing Cloud for marketing automation

Send hyper-personalised campaigns anytime, anywhere with CM.com's marketing automation solution.

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Mobile Marketing Cloud next icon Marketing Automation

Mobile Marketing Cloud

Start omnichannel conversations with people, not profiles.

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Customer Data Platform

Unlock your data from its silos with our Customer Data Platform.

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Omnichannel Marketing

Get access to all mobile messaging channels through CM.com.

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Pricing

Configure the Mobile Marketing Cloud to align with your strategy.

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Start automating your marketing campaigns

With our marketing automation software, you can create personalised experiences that increase customer engagement and improves customer lifetime value.

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Save time with marketing automation

Empower your team to save time with the Mobile Marketing Cloud's marketing automation tools. Automate important moments in your customer's journey: from welcome programs to automated lead nurturing and re-engagement campaigns.

These timely programs help you build long-term relationships with your customers. This way your team can focus on more important things like strategy.

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    Automatically engage with your customers at the right time.

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    Improve customer journeys & create workflows in a few clicks.

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    Work efficient and save time by creating engaging workflows.

Smart automation starts with the Mobile Marketing Cloud

Mobile Communication

Set up complex, multi-channel communication streams that build lasting customer relationships, by using one platform for all your customer interactions.

Customer Journeys

Plan and automate every stage of your customer journey. Creating marketing automation campaigns within the Mobile Marketing Cloud can be done within minutes.

Transactional Emails

Connect with customers and provide valuable information at important moments. Send your transactional emails easily via API integration.

Automation Analytics

Track unique and total open rates, click-through rates, bounce rates, forwards, or for example unsubscribes. Optimise by converting data into action.

Next-level Marketing Automation with Mobile Marketing Cloud

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Simply Design Automated Workflows

From loyalty programs to cart abandonment and lead nurturing campaigns, use our drag and drop workflow builder to create engaging customer journeys in just a few minutes. Plan and automate every stage of your customer journey.

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Omnichannel Automation

With our marketing automation tool, it's possible to automate channels like SMS, social messaging and use HTML calls. Nurture customers and automatically export your audience to social media channels for further engagement.

Branching Workflows

Branching Workflows

Upgrade your marketing automation possibilities with branching workflows. Create different paths for customers that didn't open an email or perform a certain action. Avoid one size fits all workflows, and instead, adapt them to the needs of your customer.

Analyse and optimise omnichannel marketing automation

Automate workflows so you have more time to focus on strategy.

Use our drag and drop editor to create workflows that convert.

Boost your revenue and return on investment with data-driven workflows.

Automate your A/B test email campaigns but channels like SMS and WhatsApp too.

Win back shoppers and increase conversions with re-engagement workflows.

Ready to start or upgrade your marketing automation?

Integrate the Mobile Marketing Cloud into your organisation and see how you can scale your engagement efforts that keep your visitors and customers coming back for more. Watch our demo video to see our platform in action or talk to one of our experts and get all your questions answered.

Watch demo videoBook your demo

Latest articles

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In recent years, SMS integration has played a pivotal role in transforming the Black Friday shopping experience. Both retailers and consumers have wholeheartedly embraced SMS as a powerful tool for communicating promotions, exclusive offers, and time-sensitive alerts.

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The impact of social media on leisure and travel is undeniable. Platforms like Instagram and Facebook have transformed how people experience and plan their journeys. They serve as hubs for sharing photos, videos, travel tips, and reviews, essential tools for travellers worldwide.

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What’s so great about sports is that it connects all kinds of people. On the other hand, knowing no two sports fans are alike makes it challenging for sports organisations to address different fan segments. The organisation behind the Formula 1 Heineken Dutch Grand Prix acknowledged this challenge and didn’t just pack the CM.com Circuit Zandvoort with their best fans. Instead, they’ve managed to enhance their fan experience right at their first racing event in 35 years. What’s more, they keep improving fan engagement year on year. Curious to know how? We’ll share five insider tips on how the Dutch Grand Prix enhanced its fan engagement before, during, and after the race.

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Introducing Instagram Marketing Messages

In today's digital landscape, customer engagement is increasingly shifting towards social media platforms. This shift is well-founded, as personalised messaging on the messaging apps preferred by your customers can greatly enhance your brand awareness. With the introduction of Instagram's new Marketing Messages feature, you now have a powerful marketing tool at your disposal to increase your visibility where your customers are and re-engage them effectively, ultimately boosting your conversion rates.

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B2B Text Messaging Use Cases to Build Your Business

You’ve heard about SMS marketing campaigns for consumers, but what about SMS marketing for B2B? B2B text messaging is an effective way to communicate with your business clientele, enabling you to build relationships with decision-makers and offer information that helps them make buying decisions.

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Smart Marketing Communication Tools for Logistics and Transport Industry

The adage that time is money has never been truer than it is today - and especially for those brave souls in transport and logistics. Razor-thin profit margins and almost impossible deadlines make this a particularly challenging industry!

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Mar 23, 2023 • Mobile Marketing Cloud

Engagement where it matters: the CM.com take on conversational marketing … and how it’s changing

Look at most definitions of conversational marketing, and it’s not clear what all the excitement’s about. “Engaging customers through dialogue”, “interacting with people via real-time”, “two-way communication”, “putting the focus on interactions using social media messaging channels”. Isn’t that what marketers have been doing for years?

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Jan 24, 2023 • Mobile Marketing Cloud

Increase Conversion With Promotional Messages on WhatsApp

In an age of mass marketing, as well as constant TV, internet and email advertising, it’s safe to say that sales periods can be something of an overwhelming experience for consumers around the world. Inundated with information from companies, people could be forgiven for wanting to switch off their phones, radios and televisions and ignore all forms of marketing until the sales period is all over. As an eCommerce owner, you should always be looking to avoid this by diversifying your marketing strategy in a way that suits your customers needs and sensibilities.

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Jan 24, 2023 • Mobile Marketing Cloud

What Is a WhatsApp Newsletter and How Does It Work?

WhatsApp newsletters are messages that can be sent from a brand's WhatsApp business account to a specific audience of customers with information that's relevant to them. You can send people special offers, exclusive discounts, and new product announcements. You can also personalize these offers based on special events like holidays and birthdays, or annual promotions like Valentine's and Easter.

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