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Articles from CM.com

Jun 23, 2021 • Mobile Service Cloud

How to Win with OTT: 8 Real-World Customer Service Uses

The on-demand economy has created rapid change in the marketplace. Consumer preferences are changing, favoring simplicity, speed, and efficiency. Is your business keeping up? Using OTT apps can help give your business a competitive edge.
Nov 01, 2020 • SMS

What Does 24/7 Monitoring of the SMS Gateway API Mean at CM.com?

When you use an SMS Gateway, you'll want to rely on it that this gateway delivers all messages in time. Also, data protection plays a key role in whether or not you can trust a provider with your business critical or privacy sensitive messages. When sending SMS notifications over our SMS gateway, you can completely rely on 24/7 monitoring and security to handle this with the upmost care. But what exactly does this mean for you?
Nov 01, 2020 • Mobile Marketing Cloud

The Value of Mobile Marketing Cloud Technology For Customer-Centric Companies

Marketing ultimately drives the sales of any business. Without it, many companies wouldn’t sell their products or services and wouldn’t survive in a highly competitive environment. By empowering organisations to reach their target audience, marketing has become a modern-day business essential, particularly in trying times.
Nov 01, 2020 • WhatsApp

Reach Out to Customers via WhatsApp Business with Message Templates

There are several ways to use the WhatsApp Business solution in communication with your customers. One way is via the customer care window, in which case the conversation is initiated by the customer. If you want to reach out to your customer first – once you have received an opt-in from them to do so - you can make use of the so-called Message Templates.
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