Articles from Joep Beusenberg

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Latest Articles

blog-25-years-diy-to-high-tech
Sep 17, 2024 • CM.com

CM.com’s Journey from DIY Solutions to a World-Class Operation

What started as ClubMessage — focused on SMS marketing for nightclubs — quickly evolved into a technology powerhouse capable of handling millions of messages. Within just five years, the company had not only built a vast reach among young people but also developed its own technology to manage high volumes of SMS traffic. This rapid growth saw CM.com become the Netherlands' largest SMS buyer, with its technology branching out into new sectors like television and banking. Let’s take a closer look at this journey.

unlock-communication-excellence-with-cpaas
Sep 03, 2024 • CM.com

Unlock Communication Excellence With CPaaS

Diving deeper into CM.com's CPaaS approach in empowering business users to unlock Communication Excellence - a guest article by Quadrant Knowledge Solutions, a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services.

how-popular-is-sms
Aug 19, 2024 • SMS

How Popular Is SMS in 2024 and What Is Its Added Value for Business?

SMS is one of the oldest text messaging services, and the rise of instant messaging apps definitely made a dent in SMS traffic. Contrary to the newer apps with their rich features, SMS is quite basic in its features- plain text messages, not fluff, and a character limit of 160. Regardless, SMS is still one of the most impactful communication channels today. Read all about SMS statistics and its continued value to modern business communication.

Unified Messaging With RCS on iOS
Aug 05, 2024 • Instant Messaging

Unified Messaging With RCS on iOS

RCS is a rising star among the messaging channels. It combines the reliability of the SMS network with the added benefits of rich media and other modern messaging features. Its only hiccup was reach - iOS didn't support RCS. Until now.

WhatsApp Pay
Jul 24, 2024 • WhatsApp

How to get the WhatsApp Business Green Tick Badge

The WhatsApp Business green tick is the official badge for Meta verified business accounts. It helps users to distinguish between authentic businesses and fake accounts. Many users place high value on the green tick, and brands sporting this badge will see a positive impact on their business. But how can you business apply for the green tick badge? Read all about it below.

blog-25-years-highstreet
Jul 19, 2024 • CM.com

Will You Join Me at Highstreet?

Picture this: you're leaving a bustling club, but all around you, people are tossing aside paper flyers meant to draw them back for the next big night. Jeroen and Gilbert watched countless flyers hit the floor, when they thought, "There’s got to be a better way!". Gilbert sent a simple text to Jeroen: "Will you join me at Highstreet?" That message changed everything.

hero-17-sms-customer-service-templates-to-use-today
Jun 19, 2024 • SMS

17 SMS Customer Service Templates to Use Today

Using SMS customer service templates not only saves time but lets your support team create personalized, on-brand communications with just a few clicks. Today we’ll share business text message templates you can use to give your customers the information they need — fast.

sms-in-ecommerce
Jun 11, 2024 • SMS

SMS for eCommerce - Create a Successful eCommerce Strategy With SMS

Want to grow your business? Then customer contact is key. Now that everybody and everything is connected to each other via those powerful little computers in our hands, the way you communicate with customers is becoming increasingly important for your succes. Read all about how you can use SMS to elevate your customer contact, drive sales and create that loyal customer base.

Logistics & Transport blog image_sms
Jun 05, 2024 • SMS

How to Improve Your Delivery Service With SMS Notifications

If you're active in today's transport and/or delivery business, you'll face new challenges to keep your customers happy on a daily basis. Customers expect fast and flexible, and sometimes even same-day, delivery. Time is money, costs need to be cut, and regaining control of the delivery process will significantly benefit your business. SMS can make a difference!

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