Articles from Sergey Syerkin

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verification-services
Nov 29, 2024 • Security

Your One-Stop-Shop for Verification Services

Securing online accounts, data and users is a must in business today. At least, if you don't want to end up as the next security breach headliner in the papers. But simply implementing a bunch of security measures isn't always enough. Loose apps and services become vulnerable for fraud, and are often cost-inefficient. That's why we now offer a one-stop-shop to safely secure your business: the Verification API.

hero-17-sms-customer-service-templates-to-use-today
Nov 22, 2024 • Conversational AI

Turning shoppers into loyal fans: how to retain customers post-White Friday

White Friday is a huge shopping event, drawing crowds of eager shoppers hunting for deals. But after the frenzy fades, the real challenge begins: turning one-time shoppers into loyal, repeat customers. Customer retention is vital for long-term success and post-White Friday is the perfect time to build lasting relationships. So, how can your business retain customers post-Black Friday? In this blog, we’ll explore how to make it happen.

Ads That Click to WhatsApp
Nov 18, 2024 • Marketing

Ads That Click to WhatsApp: What Are They and What Are the Benefits?

Successful marketing means creating personal and conversational experiences for your customers. And what better place to meaningfully connect to your customers than on their favorite social media platforms and channels such as Facebook, Instagram and WhatsApp? With ads that click to WhatsApp, aka click-to-chat WhatsApp ads, you can offer your customers the direct and personal engagement that they crave. Read all about it!

Jeroen-buitenland
Oct 26, 2024 • CM.com

Pushing Boundaries: The Path to Global Success

By 2010, CM.com knew it was time to expand beyond our roots. What began in nightclubs had grown into a broader client base across various industries. It was time to push boundaries—both literally and figuratively. Here’s the story of our international journey, filled with challenges, triumphs, and lessons.

fraud-and-simplify-verification-processes-hero
Oct 24, 2024 • Security

Prevent Text Messaging Fraud and Simplify Verification Processes With Number Verify

Customer communication via text messaging has become an integral part of the modern business landscape. In recent years however, criminals have figured out that they can abuse SMS communication to scam both your business and your customers out of data and money. But not to worry, there's a new, convenient, and fast verification method that can help secure your online accounts: Number Verify!

blackfriday-2024-blogpost-ar-en
Oct 22, 2024 • Conversational AI

The Art of Simplicity: Helping Your Customers Make Quick Decisions This White Friday

White Friday 2024 is just around the corner, bringing with it a great opportunity for retailers to maximize their sales. However, standing out in such a competitive event isn’t easy. Consumers expect attractive offers, fast deliveries, and top-notch customer support. In this article, we’ll show you how to simplify the purchasing process during White Friday, optimizing everything from promotions to logistics and 24/7 customer service. Discover the best strategies to ensure a seamless experience and increase customer loyalty. Don’t fall behind this White Friday!

two-factor-authentication
Oct 22, 2024 • Security

Multi-Factor Authentication Use Cases

Multi-factor authentication, or MFA, is one of the most effective ways for businesses to protect their systems and customers’ online accounts from hacking, spamming, data theft, and more. Let’s take a look at some common multi-factor authentication use cases in high-risk industries that could benefit from using MFA in their security protocols.

blog-25-years-diy-to-high-tech
Oct 18, 2024 • CM.com

CM.com’s Journey from DIY Solutions to a World-Class Operation

What started as ClubMessage — focused on SMS marketing for nightclubs — quickly evolved into a technology powerhouse capable of handling millions of messages. Within just five years, the company had not only built a vast reach among young people but also developed its own technology to manage high volumes of SMS traffic. This rapid growth saw CM.com become the Netherlands' largest SMS buyer, with its technology branching out into new sectors like television and banking. Let’s take a closer look at this journey.

whatsapp pricing
Sep 23, 2024 • WhatsApp

WhatsApp Business Platform: Pricing Changes in 2024 and 2025

WhatsApp Pricing is based on conversation categories with corresponding fees. Read all about the pricing model in this blog. Meta has announced some upcoming pricing changes for 2024 and 2025. Find out what those changes mean for you!

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