The overall donor retention rate is only 34% Year-Over-Year. Online donors show a much higher retention rate of 66%. By implementing an online strategy, you can increase your retention.
In 2020, 13% of all fundraising came from online donations. This percentage is expected to grow every year. This offers new and interesting possibilities for fundraising.
Since 2015 the percentage of online donations made on a mobile device has doubled. Indicating that more and more donors are using their mobile devices for this purpose.
Fundraisers that are constrained by time need speed and efficiency. CM.com enables them to quickly set up and seamlessly scale up. Our proven infrastructure is able to handle large amounts of simultaneous calls, and messages.
With our global presence, we are able to facilitate global fundraising campaigns. Our messaging and customer engagement solutions can help you reach your donors all over the world. Our local offices can help you choose the right channels and for each region.
Local charities need strong engagement with their local community, and CM.com helps them do that. Cloud software such as the Customer Data Platform enables charities to personalize their customer interactions, be more relevant, and increase donor retention.
Two well-known names in the charity sector have linked their platforms: Kentaa and CM.com. With their complementary products, they can support organizations even better in online fundraising, both in the Netherlands and internationally.
It concerns the payment platform and the marketing software of CM.com and Digicollect and the Kentaa platform. This allows charities to save on transaction costs and to activate their own collectors, action starters, and donors with automated mobile customer journeys.
We'll help you engage with your donors to increase retention and donation value. CM.com offers the experience and technology to modernize your fundraising efforts. Take the first step to contact our Charity experts.
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