Back to blog

17 SMS Customer Service Templates to Use Today

Using SMS customer service templates not only saves time but lets your support team create personalized, on-brand communications with just a few clicks. Today we’ll share business text message templates you can use to give your customers the information they need — fast.
CM.com
Jun 21, 2024
5 minutes read
Updated Oct 07, 2024

SMS marketing enables you to communicate with hundreds or thousands of customers at once. But are you using SMS customer service capabilities to their full potential? Unlike customer service email templates, you can create SMS templates to convey the right information at just the right time, making your customers feel seen and attended to.

Here are 17 customer service templates you can start sending today for your business.

1. Welcome Messages

Use welcome messages to acknowledge a customer’s first contact with your business. Make sure you greet them cordially and invite them to correspond with your business.

Hi {First Name} {Last Name}!

Thanks for reaching out to {Company Name}. How can we help you today?

2. Post-Transaction Templates

Reaching out to customers after an order or delivery helps make them feel seen and valued. It’s also a welcome opportunity to improve customer service and elicit feedback.

Using post-transaction text templates remind customers of your brand and encourage them to browse again, creating a win-win for customers and your business.

3. Order Confirmations

Hi {First Name},

Thank you for your order! Your {Order Number} will be ready to ship within three business days. We will let you know when they’re on their way!

{Company Name}

4. Shipping Delays

Hi {Title}, {Last Name},

Due to unforeseen circumstances, your {Order Number} has been delayed. Your new shipment date is {Date}. We apologize for this inconvenience.

{Company Name}

5. Order Follow-up

Hi {First Name},

How are you enjoying your {Purchased Item}? We’d love to know your feedback to help us improve! [Insert Link]

{Company Name}

6. Appointment Reminders

Who doesn’t love appointment reminders? Letting customers know they have a scheduled appointment reduces missed dates and last-minute cancellations.

Hi {First Name},

Confirming your appointment at {Time} on {Date} at {Business Name}. If you’re unable to make it, please text us back ASAP to reschedule.

Thank you!

7. Payment Reminders

Sending payment reminders via SMS has a two-pronged benefit. Not only do they help alleviate late payments and fees, but they also help maintain positive cash flow for your business.

8. Monthly Payments

Hi {First Name},

Just a quick reminder that your monthly payment of {Amount} is due on {Date}. Should you need assistance, please contact us at {Phone Number} at your earliest convenience.

Thank you!

{Company Name}

9. Subscription Renewals

Don’t let a membership renewal slip through your fingers! Alerting customers that it’s time to renew subscriptions helps avoid cancellations and service interruptions.

Hi {First Name},

Oh no -- your {Subscription Type} subscription will expire on {Date}! Please respond with YES if you would like your subscription to auto-renew.

{Company Name}

10. Alerts

Your customers are busy. People appreciate being alerted to special events and schedule changes via SMS instead of (or in addition to) email notifications.

11. Service Interruptions

Hi {First Name} {Last Name},

{Utility Company} will be performing maintenance in your neighborhood on {Day}, {Date} between {Time} and {Time}. Please contact our offices at {Phone Number} if you have any questions.

12. School Schedule Changes

Dear Parents,

Please be advised that {School Name} will be observing block schedule next week, {Date} through {Date} for finals. Revised school hours will be {Time} to {Time}. Please pick up your child within 10 minutes of the last bell.

Thank you,

{Principal Name}

13. Subscription Notifications

Per TCPA (Telephone Consumer Protection Act) guidelines, you must receive express written permission to send SMS marketing messages to customers. Confirm new SMS subscriptions — or cancellations by verifying via text.

14. Subscription Sign-ups

Hi {First Name} {Last Name},

Confirming your sign-up for our monthly SMS newsletter. We’ll be sending you 4 msgs/month. Msg&data rates may apply. Reply HELP for help. STOP to cancel.

15. Subscription Cancellations

Hi {First Name},

As you requested, we’ve canceled your subscription to our SMS newsletter. You’re welcome to come back any time! Let us know what we can do to earn your future business.

{Company Name}

16. Refunds

Notifying customers about their order refund status reduces email communications and customer service calls.

Hi {First Name} {Last Name},

Your return for {Order Number} has been received. The amount of {Amount} will be refunded to your account within {Number} business days. Thank you for your business!

{Company Name}

17. Service Follow-ups

After a live chat session, following up with customers gives you another opportunity to ensure you adequately addressed their concerns.

Hi {First Name},

Following up on our online chat today. Do you have any other questions? Reach out any time if there’s anything else you need!

{Agent Name}

{Company Name}

Start Sending Customer Service Texts With CM.com

Remember, an informed customer is a happy customer. SMS customer service templates make responding to customers fast and easy, enabling your customer service team to focus time and resources on growing your business rather than constant account management tasks.

Mobile Service Cloud is an all-in-one Customer Service Software that delivers superior experiences, engaging customers, and increasing customer happiness. Interact with your customers seamlessly through SMS, WhatsApp, Facebook, Apple Messages for Business, or automate your conversations with a chatbot. Looking for a more customizable solution with all communication channels included? Our Business Messaging API can be fully integrated to connect to your customers.

Start texting your customers today!

Learn More About Mobile Service Cloud and the Business Messaging API

Was this article interesting?
Share it!

Latest Articles

messaging-fraud-and-prevention-for-businesses Security

Combat SMS Pumping (AIT) Fraud Effectively With CM.com

In this digital era, providing the optimal customer experience means connecting and engaging with your customers online on their favorite platforms and channels. Online (automated) customer engagement and A2P (application-to-person) messaging is bigger than ever, which unfortunately also means that messaging fraud is on the rise. Artificially Inflated Traffic (AIT) fraud has become an alarming issue in the telecommunications industry, but worry not! CM.com has built the perfect safeguard feature to protect your business endeavors from AIT fraud.

4 minutes read Apr 01, 2026
blog-christmas-carol CM.com

An eCommerce Christmas Carol: The Customer Journey in One Package

' Tis the season for conversational commerce - and CM.com can deliver the whole customer journey in one package! From getting your promotional material seen to post-purchase customer care to turn holiday shoppers into loyal fans of your brand.

7 minutes read Nov 27, 2025
blog-conversational-christmas-engagement Messaging

Convert Customer Conversations This Christmas: 5 Use Cases

The holiday season is right around the corner, and it comes with a golden opportunity to connect with your customers in meaningful and personalized ways. Messaging channels like WhatsApp, RCS, and SMS can help you create an unforgettable customer experience this Christmas. Stand out by sending curated offers, support, smart deals and festive cheer directly to the phones of your customers. In this blog, we’ll explore how leveraging these channels can not only enhance customer satisfaction but also drive sales during the busiest time of the year.

7 minutes read Nov 24, 2025
halo CM.com

Agentic AI Agents: Helping You Get Things Done

Looking for a smart and capable employee that never sleeps? A little helper that can take over all your menial and repetitive tasks to make your life a little easier? One that will continuously learn and improve itself to keep assisting you the best it can? This may sound like a dream (and an unrealistic one at that), but it's much closer to reality than you might realize! Discover Agentic AI!

4 minutes read Mar 10, 2025
Live 5 ways to optimize customer service in leisure Customer Experience

Make Your Contact Page Irresistible: 8 Essential Tips for Improved Customer Service

Your contact page is the ultimate business card for your customer service and provides a direct connection to your customer service team. It's a crucial part of the customer experience where you have the chance to significantly enhance the experience right away! To make this happen, the page needs to be well-designed. In this blog, you'll discover 8 steps you can take to make your contact page irresistible!

5 minutes read Mar 10, 2025
unlock-communication-excellence-with-cpaas CM.com

Unlock Communication Excellence With CPaaS

Diving deeper into CM.com's CPaaS approach in empowering business users to unlock Communication Excellence - a guest article by Quadrant Knowledge Solutions, a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services.

5 minutes read Sep 04, 2024
SMS Customer Service SMS

How to Effectively Use SMS for Late Payments

Organizations face a significant challenge in effectively managing overdue payments and cash flow in a positive light with customers. To collect payments while keeping relationships intact and increasing engagement, SMS has emerged as a powerful, efficient and convenient tool for both businesses and customers. In this blog, we’ll explore how to effectively use SMS for late payments, highlighting its benefits and best practices.

4 minutes read Jun 19, 2024
SMS Appointment Notifications SMS

Streamline Your Business to Success with SMS Notifications

Appointment no-shows, delivery delays, abandoned online shopping carts, late payments - all of the above can be quite the headache for many businesses. SMS notifications offer a solution.

6 minutes read Jun 13, 2024
Is this region a better fit for you?
Go
close icon