Aug 17, 2021 •
Conversational Messaging: Seize the Omnichannel Messaging Opportunity
Customer engagement today happens on a variety of online channels. Each one is an opportunity to strengthen the relationship: to attract, engage, interact, and convert customers. Customers expect efficient communication with a business and through their preferred channels and devices - in an effort to solve their queries faster. Most customers expect answers to their questions within 30 seconds, and they prefer mobile as their primary communication channel.