Articles from CM.com

Aug 07, 2023 • Authentication

The Benefits of 2FA for Business

Protecting customer data is (or should be) a priority for every modern business. One of the most secure ways to verify customer information is by multi-factor authentication (MFA). In this blog, we’ll discuss the top benefits of MFA (and 2FA) and explain why it’s a must-have for mobile-native businesses.

Engage peak moments in ecommerce end of 2023

Aug 03, 2023 • Customer Experience

Peak Moments In eCommerce: How To Keep Your Customer Service On Point

Customer service is essential year-round, but the pressure increases during the retail and eCommerce holiday season: sharply rising from November to December. More orders come in, which means more customer interactions.

Aug 02, 2023 • Marketing

Peak moments in eCommerce: how to prepare with data

The retail and eCommerce holiday season, or the Q4 high season, may seem far away, but now is the time to explore how to prepare to make the most out of it and garner the best results. This article will explore the essential data to analyze and prepare your business for busier times.

Engage ecommerce peak moments within Q4 blog

Aug 01, 2023 • Marketing

Peak moments in eCommerce: how to stand out with your marketing campaigns

As marketers, we're already thinking about Q4, the year's busiest season for many eCommerce sites. But creating effective marketing campaigns six months in advance is a challenge. How can we stay timely and relevant in a constantly changing world? This blog explores ways to overcome these challenges, from standing out in a crowded marketplace to building authentic customer relationships. Q4 is coming; are you ready?

Jul 12, 2023 • Chatbots

How chatbots can empower housing associations to deliver exceptional customer experiences

Keeping your promises to customers is important. We look at how automation can impact the entire customer journey for housing associations and their customers.

Jul 06, 2023 • Compliance

Tips to help prevent fraud in SMS and Voice traffic

With each technological advance, criminals find new ways to defraud businesses, and Communication Platforms-as-a-Service (CPaaS) is no exception. Organizations as diverse as the Formula 1 Heineken Dutch Grand Prix to DHL are enjoying the customer experience and conversion benefits of CM.com. And fraudsters want to get in on the act. We take every measure to assure safety, but it will not stop criminals from trying. But there are some additional steps you can take to help prevent fraud.

whatsapp-business-blog_image-tracking-order-updates

Jun 29, 2023 • WhatsApp

How To Use WhatsApp For Tracking And Order Updates

Even the most easy-going among us can get a bit nervous if we need clarification on what's going on with our order. We've all been there, combing through our emails from the past month, searching for payment confirmation, or fretting about whether our product has accidentally been shipped three-quarters of the way around the world to an unknown location, never to be seen again.

Aug 02, 2021 • Customer Data Platform

What is Proptech?

The real estate industry has been comparatively slow to pick up on the benefits of marketing technology and automation, although there are numerous elements of real estate management that are better handled by machine than human. So why the slow uptake?

Jul 26, 2021 • SMS

How SMS API Integration Helps You Scale Your Business Communications

When it comes to business messaging and message delivery - SMS works brilliantly. It’s the most accessible channel people still use every day, and it’s unlikely to go away any time soon. And that’s why SMS is used by most businesses, big and small, to communicate with their customers whenever they want and wherever they are.

Mar 08, 2021 • Sign

Introduction of Sign 2.0 for software companies: digital signing, now easier than ever.

At CM.com we are always looking for ways to improve our products and enhance the collaborations with our partners. Because we constantly engage in dialogue with our partners, we can respond quickly to specific questions and needs. Sign 2.0 has made some major improvements that will be very helpful to our software partners. In addition, Sign 2.0 has been completely redesigned, based on the most recent UX insights. In this blog you can read more about all these improvements.

Mar 01, 2021 • WhatsApp

WhatsApp Business Templates That Will Make Your Life Easier

There are many ways to use WhatsApp Business to communicate with your customers. Using WhatsApp Business message templates make your life easier and create a professional, engaging experience every time.

Feb 24, 2021 • Mobile Marketing Cloud

Mobile Marketing Mistakes to Avoid This Year

It’s no secret: Consumers expect to be able to engage with your company on their mobile devices. Mobile is the best channel to reach your customers and drive engagement and sales. We’ll take you through the mobile marketing mistakes you should avoid in 2021.

Jan 21, 2021 • SMS

Push Notifications Vs. SMS: How to Deliver Your Message for Max Reach

Push notification vs. text message — what’s the difference? Text messages are electronic messages sent between phones while push notifications are brief alerts triggered by an application. Learn when to use each to maximize the reach of your message.

Jan 13, 2021 • Mobile Service Cloud

17 Ways Business Messaging Enhances Your Customer Satisfaction

The ease of communication between businesses and consumers weighs heavily on customer service. Emerging technologies offer numerous possibilities to start conversations with your customers. Conversational channels such as WhatsApp and Facebook Messenger are increasingly being used by companies to engage with customers. But how can you use these channels? To get you up to speed, we share some proven examples. Get inspired and enhance your customer experience today.

Jan 12, 2021 • Mobile Marketing Cloud

Guide to Mobile Marketing Compliance in the U.S.

Customer consent is the key to mobile marketing compliance. With mobile marketing strategies on the rise, businesses must stay on top of commercial text messaging regulations. Today we’ll explain different mobile marketing laws and how they impact the SMS marketing industry.