Articles from Nicole de Mocskonyi

Be Where They Are: The Four Channels Your Customers Actually Want You In

Every brand says it is "customer-centric." Far fewer can answer a simpler question. When your customer wants to hear from you, are you in the place they would actually look?

4 minutes read Jun 16, 2026

How Revenue Agents Drive Growth: 3 High-Impact Use Cases

Agentic AI is shifting revenue generation from fragmented interactions to continuous, real-time execution. It enables systems to not just identify opportunities, but actively move them forward and drive outcomes.

5 minutes read Mar 26, 2026

RCS

RCS vs SMS: What Businesses Need to Know in 2026

Business messaging is evolving rapidly. While SMS has long been the backbone of mobile communication between businesses and customers, new technologies are expanding what messaging can do. Rich Communication Services (RCS) is emerging as the next generation of messaging, enabling interactive conversations, branded experiences, and richer customer engagement directly within the native messaging app. For organizations developing their communication strategies in 2026, understanding the differences between SMS and RCS—and how they work together—is essential.

6 minutes read Mar 18, 2026