Tag "Research"

Nov 09, 2018 • Research
How to get more leads with SMS and Email Marketing
If you're using SMS or email - or better yet, both - as marketing channels, you set up your message, send it out and analyse the results. But how do you improve that message for better results the next time you send out your SMS or email? The reality is that a large number of businesses don’t use SMS or email marketing to its full potential, and that's because they don’t always use the right techniques to improve the open or conversion rates of their marketing messages. Once you know how to get started with the conversion optimisation of your marketing campaigns, you will be able to significantly increase your conversion rate and start to utilise your marketing channels to their full potential.
Nov 04, 2014 • Research
Mobile is key in research and surveys
Mobile research has grown to be a key engagement tool in surveys and interviews for research purposes. Although it is still considered quite new, it has actually been available to researchers for over a decade.

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