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Jan 27, 2022 • Chatbots

Transform Customer Experience in the Financial Services Industry With CM.com

Financial services clients have been quick to accept apps as a remote banking option, but mobile messaging is quickly becoming the most important channel for banks to communicate with clients. Mobile messaging channels open doors to future proof relationships with clients - especially when visiting branches often means long wait times.

Jan 26, 2022 • Mobile Service Cloud

What Should You Do to Get Ready for Hyper-Personalisation in Customer Service?

Today, a brand-new customer rules the marketplace. And from product to service to sales, they want their experience to be as personal as can possibly be.

Jan 25, 2022 • Mobile Service Cloud

How to Create Customer Support Content That Rocks

Customer service isn’t just about solving any problems customers have, it’s about making the journey from web surfer to loyal customer as easy as possible. Having all your potential customer’s questions answered before they’ve asked them is the smartest way to do this.

Jan 25, 2022 • Mobile Service Cloud

The Strategy of Customer Service Channels for eCommerce

The next time you walk into your favorite brick-and-mortar clothing store, try noting the number of service interactions you encounter in a single visit. You won't get a similar experience online. It's time for multichannel retailers to reimagine the customer experience in a digital setting. Think — immersive, personalised experiences that grab shoppers' attention.

WhatsApp Business: Pricing Changes for 2022

Starting from the first of February, 2022, WhatsApp will change its pricing model. The new model will be conversation-based. Let's find out what that means for you!

Jan 20, 2022 • Customer Data Platform

What is a Customer Data Platform?

In a world of crowded marketing messages, via a raft of platforms and channels, wouldn’t it be useful to be able to segment your customers according to their characteristics and target them with relevant messages at exactly the right time? The problem is that collecting the data, successfully categorising it, and then putting it to work is a lengthy and complex task. That’s where a Customer Data Platform, or CDP, comes in and it can make a huge difference to the interactions you have with your customers and potential customers…

Jan 19, 2022 • CM.com

How Sign Makes Signing Your Rental Contracts Easy in Minutes

Real estate businesses are constantly in search of technologies that will help them sell properties more quickly and effectively. However, the COVID-19 global pandemic forced businesses to innovate and re-evaluate how they conduct businesses. In these unprecedented times with almost half the world on some form of lockdown, businesses across the globe are forced to look for practical solutions to complete transactions.

Jan 19, 2022 • Mobile Marketing Cloud

How to Succeed With Mobile Marketing For Real Estate

Mobile marketing for real estate is more valuable than ever before. However, if you’re not investing in real estate mobile marketing, you could be missing a massive part of your target market. Learn how to use mobile marketing strategies to promote open houses, build relationships with clients, and drive lead generation.

Jan 13, 2022 • Platform

Platform Updates: December 2021

Every day, over a hundred developers work hard to improve the CM.com platform. In this update, you can read everything about the latest changes.

Dec 15, 2021 • CM.com

The Tech Trends of 2022: Innovations That Will Reshape Business In The Future

As 2021 comes to an end, many businesses are still responding to changes in the business environment brought on by the COVID-19 pandemic. The global crisis introduced the necessity to innovate, forcing many to rethink how they communicate with their customers and repackage product and service offerings for the new landscape – a landscape defined by digital transformation.

Dec 09, 2021 • Chatbots

Customer Service Trends for 2022

Customer service continues to evolve at a frenetic pace. Digital solutions create efficiencies and afford customer support agents both the ability to focus on the more complex, time-consuming areas of their jobs, but also enable them to work on improving the quality of their existing customer interactions.

Dec 09, 2021 • Voice

Why Microsoft Teams Direct Routing Is The Must-Have Solution For Your Business

Microsoft Teams has become a staple of the business world. Part of its boost in popularity has been thanks to working from home becoming the norm in recent times. The fact it is currently one of the fastest growing products in the world should come as no surprise. Microsoft Teams handles internal communications, meetings and offers options for document management and app integrations. But did you know you can also use it as a platform to make business calls?

Dec 07, 2021 • WhatsApp

How to Use the Whatsapp Business in the Sports and Fitness Sector

In this series of sector-related tips for the WhatsApp Business API, we’re diving into the possibilities of WhatsApp for the Sports and Fitness sector. How can you benefit from the WhatsApp Business solution in terms of reducing pressure on customer care while optimising the customer journey?

Dec 06, 2021 • WhatsApp

How Recruiters Profit From the Whatsapp Business API

Most recruiters are aware of WhatsApp's potential to interact with job seekers. But WhatsApp is more than just a popular messaging channel amongst your target audience. The WhatsApp Business API also offers excellent ways to take away some pressure on your staff. Better service and smooth processes - sound good? Read how in this short article.

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