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Tag "Customer Data Platform"

Jun 25, 2020 • Customer Data Platform

Five Customer Experience Predictions for Africa

Customer experience (CX) has always been a critical component of a business. For decades, we’ve wondered about what makes our consumers tick and how to connect with them on a deeper level to keep them coming back for more. With so many brands to choose from, delivering reliable, high-quality and seamless customer experiences is an important differentiator in today’s marketplace – even more so in a fast-changing world.

May 28, 2020 • Customer Data Platform

Setting up a multichannel retail strategy: 5 tips

When doing business online, just having a well-designed webshop with nice products isn’t enough. If you want consumers to select your shop over the competitors, a smart multichannel retail strategy is key. Here, we’re sharing 5 tips on how to get your customers flocking to your retail store.

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