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Articles from Sam Windridge

Jun 08, 2022 • Ticketing

How to do more with less: surviving the challenges of sports relegation

Relegation has an immense emotional impact on a club and its fans. While we shouldn’t underplay that impact, it’s arguably less business-threatening and easier to recover from than the financial impact that follows. Here’s how to recover from the pain of relegation.
Feb 28, 2022 • Ticketing

10 ways to boost your ticket sales with technology

Every event has its ticket sales challenges, whether it’s a small corporate event, or a stadium rock concert, filling your venue is never easy. To ensure you can drive strong ticket sales, you’ll need a variety of tactics at your fingertips to entice customers to part with their cash and spend it on, and at, your event. To help you create a successful ticket sales strategy, we’ve come up with 10 things you can do to boost your ticket sales. 
Oct 20, 2021 • Customer Data Platform

Why the sports industry needs to wake up to mobile

Sam Windridge, Head of Commercial Development UK & Ireland, has seen the changing shape of the sports industry over the past two decades. He shares his insight on what’s next for sports marketing. 
United Kingdom
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