Tag "WhatsApp"

Mutual assurance organisation Rand Mutual Assurance (RMA) provides injury on duty insurance to employees in the mining and metals industry. Using the WhatsApp Business solution, they’ve now made it easier for SMEs to comply with South African regulations.

In this series of sector-related tips for the WhatsApp Business API, we’re diving into the possibilities of WhatsApp for the Sports and Fitness sector. How can you benefit from the WhatsApp Business solution in terms of reducing pressure on customer care while optimizing the customer journey of athletes?

Adding WhatsApp as a customer care channel opens the door to improved efficiency for your customer service team, as well as offering a better experience for your customers. But only if your customers actually use WhatsApp to get in touch with you instead of phoning or emailing. So, how do you promote WhatsApp as your customer care channel?

Curious to find out what next year has in store? Luckily, the CM team is full of tech enthusiasts, always on top of upcoming trends in mobile. We asked our very own trendwatchers about the innovations for 2020 they’re most excited about. Ready? Here we go!

Over the last few years, Black Friday weekend - including Singles Day and Cyber Monday - has become about the most important time for the retail, travel and hospitality sectors. This marks the start of the holiday shopping season for consumers, and they're looking for the best deals around. But with the massive competition between stores, just participating with Black Friday offers won’t get consumers to your store, both online and offline. Attract them from where they are already spending most of their time - their favourite messaging channels like WhatsApp Business. Here’s how.

Many organizations have discovered the benefits of WhatsApp for customer interaction. However, in spite of the launch of the official WhatsApp Business solution, a number of companies aren’t using WhatsApp in accordance with WhatsApp’s Terms & Conditions. As an official WhatsApp Business supplier, we want to draw attention to the fact that WhatsApp will soon pull the plug on this unofficial use of their messaging channel.

The WhatsApp Business solution promises to make the life of your customer service agents a little easier. Its features will lower the workload while offering a richer customer experience. However, you need to ensure that there are numerous ways in which your customers can easily find your WhatsApp number. With this piece of code, it's easy as can be.

To survive at the pace of innovation, businesses today are compelled to create extraordinary value for customers, keeping them content and engaged. This is because the world is becoming mobile-first, and people who consider time their most precious resource find the asynchronous nature of mobile messaging more appealing.

The days become longer, and the night's shorter - that means summer and the holiday season is upon us. It also means Black Friday, Cyber Monday, Christmas and all the fun festivities surrounding it is just about here. For businesses in for example the retail or leisure and hospitality sector, this is one of the busiest times of the year. Have you prepared your business to give your customers the best customer experience possible during this festive season? In this blog post, you'll find relevant tips on how to do so.

In today's mobile-first world, its no surprise we are constantly on our phones and especially like engaging via text messaging. That is why many companies choose text-based USSD to facilitate mechanics for competition entries and performing surveys. This method, although valuable and affordbale comes with a few glaring technical limitations like a short character length and frustrating timeouts.

The channels that businesses use to engage with customers substantially impact the way their brand is viewed, and according to conversational commerce platform CM.com, nothing delivers customer satisfaction quite like excellent communication.

When it comes to connecting, customers look to businesses who can meet their needs quickly, conveniently and easily. The WhatsApp Business solution empowers businesses to do exactly that while simultaneously improving customers’ experience.

In this series of sector-related tips for the WhatsApp Business API, we’re diving into the possibilities of WhatsApp for the hotel industry. How can hotels, hostels and B&Bs use the WhatsApp Business solution to enhance the customer experience?

In this series of sector related tips for the WhatsApp Business API, we’re diving into the possibilities of WhatsApp for the Logistics sector. How can you benefit from the WhatsApp Business solution in terms of reducing pressure on customer care while optimising the customer journey?

Most recruiters are aware of WhatsApp’s potential to interact with job seekers. But WhatsApp is more than just a popular messaging channel amongst your target audience. The WhatsApp Business API also offers great ways to take away some pressure on your staff. Better service and smooth processes. Sounds good? Read how in this short article.