Articles from Jessica de Korte

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WhatsApp New Policy
Apr 15, 2024 • WhatsApp

Create quality customer engagement with WhatsApp Templates

We all want to get our brand messages out there. We want to engage with our customers, raise brand awareness and connect with our target audience. But how? Provide meaningful and relevant customer experiences to help grow your business and safeguard the way you communicate with both customers and potential customers with WhatsApp. In this blog, we'll explore how to create quality customer engagement with the WhatsApp Business Platform.

sms-10dlc
Apr 08, 2024 • SMS

Increase Promise to Pay conversion rates with SMS

Today business communication is often reduced to quick exchanges and instant messaging, the role of SMS has become increasingly pivotal to keep conversations front of mind. One such area where SMS has proven to be a game-changer is for late payments, especially Promise to Pay (PTP) agreements. These agreements, which involve a commitment to settle a financial obligation, benefit immensely from the efficiency and immediacy that SMS brings to the table. In this blog, we will explore the power of SMS in the context of Promise to Pay agreements.

SMS Customer Service
Mar 25, 2024 • SMS

How to effectively use SMS for late payments

Organisations face a significant challenge in effectively managing overdue payments and cash flow in a positive light with customers. To collect payments while keeping relationships intact and increasing engagement, SMS has emerged as a powerful, efficient and convenient tool for both businesses and customers. In this blog, we’ll explore how to effectively use SMS for late payments, highlighting its benefits and best practices.

cashless
Mar 18, 2024 • Live

Introducing Box Office: the solution for on-the-door sales

We're excited to release our latest development for on-the-door ticket staff; a solution that enables sales before and during your event or club night. Powered by the CM.com Ticketing platform and enabled on a variety of hardware and operating systems, we help your staff connect online sales to offline sales, seamlessly. In this blog, we look at some of the key features of Box Office.

sms-in-ecommerce
Mar 11, 2024 • SMS

How to create a successful eCommerce strategy with SMS

Every successful eCommerce strategy should aim to optimise customer communication across the entire buying journey. Why? The customer buying journey isn't limited to the point of sale alone. It encompasses everything leading up to purchase and everything afterwards. So, businesses need to engage and assist customers during the pre-sale, purchase and post-purchase stages - via a channel available to all - to create a successful eCommerce strategy.

how-popular-is-sms
Mar 04, 2024 • SMS

How popular is SMS in 2024? And how can it add value to your business?

While SMS is one of the oldest messaging services, the rise of instant messaging channels made a dent in its traffic. Why? Compared to the newer channels with rich features, SMS is relatively basic in its features, with plain text messages and a character limit of 160. Yet in customer communication, basic is often effective. So much so, that SMS is still one of the most impactful communication channels today. But how can it add value to your business? In this blog, we explore the popularity and key use cases of this ever-lasting channel.

whatsapp-business-telecom
Feb 26, 2024 • WhatsApp

10 ways to optimise the customer experience with WhatsApp Business

WhatsApp dominates the messaging landscape in the United Kingdom, securing its position as the top messaging channel. According to Statista, WhatsApp stood out as the most used messaging channel in the UK in 2023.

egg-blog
Feb 19, 2024 • Live

Driving ticket sales via SMS Campaigns: how one London club embraced the change

Egg LDN has been a popular name on the London nightclub scene for over a decade. But with a client base that engaged predominantly via their mobile device, they needed more than just an email platform to drive ticket sales. Read how we helped the team get started with SMS.

WhatsApp vs Facebook Messenger
Feb 12, 2024 • Instant Messaging

WhatsApp vs Facebook Messenger: which messaging channel is right for your business?

WhatsApp and Facebook Messenger are both established messaging channels for customer engagement. But what are the differences? Which advantages does each channel have for what business use case?

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