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WhatsApp Business Platform

WhatsApp for Business

Provide world-class mobile customer experiences on WhatsApp and leverage the power of this popular messaging channel.

WhatsApp Business next icon WhatsApp Business Platform

Your WhatsApp Business Solution Provider

Fast Implementation and Migration

Test WhatsApp Business straight away in our sandbox environment and get started, or migrate, in no time.

Easy Integration With API or Software

Integrate WhatsApp Business into your existing tooling, or use one of our easy-to-use software solutions.

Secured Messaging Channel

Our platform is GDPR-compliant and secured with end-to-end encryption to securely host WhatsApp data.

Meta Business Partner

Meta Business Partner

Working with a WhatsApp Business Solution Provider, such as CM.com, is the most easy way to get access to the WhatsApp Business Platform.

These BSPs are exclusively selected by WhatsApp to offer direct API access to the WhatsApp Business Platform.

Although WhatsApp Business Platform supports different types of messages, the exact features you get depend on your Provider (BSP). So, it’s good to check if they support the type of message you need to send your customers.

CM.com is a Meta Business Partner and Badged WhatsApp partner

Example of WhatsApp Business

WhatsApp Business Via API

The Business Messaging API is our CPaaS solution for easy integration and seamless communication. One Messaging API for multiple channels, WhatsApp Business Platform included.

The RESTful API can be integrated into your existing systems and workflows.

  1. One API for multiple channels

  2. Easy integration in existing software

  3. Flexible and scalable

Business Messaging APIAPI Documentation

Start Testing WhatsApp Business Platform

Register on our platform to get started with WhatsApp Business Platform. Request access via the WhatsApp icon and set up the WhatsApp sandbox to start testing right away.

Latest Articles

Apr 04, 2024 • WhatsApp

10 Ways to Optimize the Customer Experience With WhatsApp Business

WhatsApp is one of the dominating apps in the messaging landscape, securing its position as the top messaging channel. According to Statista, WhatsApp stood out as the messaging app with the most active monthly users in 2022.

Feb 01, 2024 • WhatsApp

Drive Engagement and Convert Your Conversations With WhatsApp Carousel

Are you already talking to your customers on WhatsApp? You really should! WhatsApp Business Platform, the business communication platform of one of the most popular messaging channels in the world today, has a wide selection of powerful engagement tools to enhance customer communication and boost sales. And they've added another innovative feature under their belt: WhatsApp Carousel.

WhatsApp vs Facebook Messenger
Jan 17, 2024 • WhatsApp

WhatsApp vs Facebook Messenger: Which Messaging Channel is Best for What?

WhatsApp and Facebook Messenger are both established messaging channels for customer engagement. But what are the differences? Which advantages does each channel have for what business use case? Let's dive into the details

Ads That Click to WhatsApp
Jan 17, 2024 • WhatsApp

Ads That Click to WhatsApp: What Are They and What Are the Benefits?

Successful marketing means creating personal and conversational experiences for your customers. And what better place to meaningfully connect to your customers than on their favorite social media platforms and channels such as Facebook, Instagram and WhatsApp? With ads that click to WhatsApp, aka click-to-chat WhatsApp ads, you can offer your customers the direct and personal engagement that they crave. Read all about it!

WhatsApp Pay
Jan 08, 2024 • WhatsApp

Flexible, Functional, and Rich Interactions with WhatsApp Flows

WhatsApp Business Platform is adding another new and exciting feature to its repertoire: WhatsApp Flows. But what is it and what can you do with it? Let's take a look!

WhatsApp vs SMS: A Comparison For Businesses
Nov 30, 2023 • WhatsApp

WhatsApp vs SMS: A Comparison For Businesses

WhatsApp and SMS are both immensely popular messaging channels. Both have their own unique traits, use cases, and added business value. We probably all acknowledge this, but what are the differences between these two exactly? What are the similarities? And more importantly, which one will add the most value to your business? In this blog we'll dive into the world of WhatsApp vs SMS.

Nov 23, 2023 • WhatsApp

Introducing Payments on WhatsApp for the Ultimate End-To-End Customer Experience

Payments are the newest addition to WhatsApp Business Platform's impressive repertoire of powerful customer engagement tools. In this blog we'll introduce how payments on WhatsApp work, and discuss the benefits.

Oct 31, 2023 • WhatsApp

Boost Black Friday Sales with WhatsApp, Instagram and Facebook

Black Friday stands out as one of the most anticipated shopping events of the year, with online sales growing 3.5% to $65.3 billion globally in 2022. With this, big and small businesses will strive for maximum exposure. Yet, this task is far from straightforward. Retailers must compete to be visible, overcome high advertising costs, and meet escalating customer expectations to cut through the noise and drive conversion. Moreover, every touchpoint in the customer journey represents a make-or-break opportunity to form relationships and drive transactions, or risk losing a consumer’s interest and trust.

Sep 06, 2023 • WhatsApp

A2P Messaging Fraud and Prevention for Businesses

Safeguarding company data against security threats should be on the top of the priorities list for every modern company. Especially since A2P, or application-to-person messaging fraud is on the rise. Read all about the different types of A2P fraud and what steps you can take to avoid being the next victim.

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