of industry leaders believe that innovation is important for sports organizations (PwC Sports Survey 2019)
of industry leaders believe fan engagement is the key to increased revenues (PwC Sports Survey 2019)
Fans are the lifeblood of any sport, so spend some time getting to know them better. CM.com's Cloud Solutions let you get closer to the fans by putting all your data in one easy-to-use dashboard.
After all, the better you get to know your fans, the easier it is to keep them coming back for more.
Customer Data PlatformWhen Circuit Zandvoort wanted a ticketing solution for the Dutch Grand Prix, they approached CM. We created a 'Race Engineer' chatbot, put robust fraud prevention measures in place and used Mobile Marketing Cloud to give fans flawless customer service.
80% increase in fan engagement
11% of pre-registrations blocked for fraud
10 millions data points across 300,000 customer profiles
We were looking for more than a specialised ticketing partner. A partner that could help us create a superior fan experience. CM.com offers us both, which makes our partnership so successful.
Imre van Leeuwen, Director, Dutch Grand Prix
At Bournemouth 7s Festival, keeping our festival goers up-to-date and providing great customer service is pivotal. CM.com gives us the perfect platform to engage with our audience through an effective and easy-to-use suite of excellent communication tools.
Craig Mathie, Managing Director, Bournemouth 7s
In the past we had broad marketing campaigns. By segmenting and choosing the target group beforehand, you can set up much more targeted marketing campaigns. The relationship you create by doing this is like gold for a club.
Eric Matijsen, Commercial Manager, NAC Breda
Keep your fans up-to-date and informed with the lastest news and offers via WhatsApp or SMS.
Your supporters are there for you. Be there for them to answer their queries on the on the channels they prefer to use.
Omnichannel customer engagement solution for clubs that want to start conversations with people, not profiles.
All-in-one customer service software that delivers superior experiences for fans, and increases customer happiness.
Deliver exceptional customer experience and self-service with our Conversational AI Cloud.
We'd love to help your business realize the power of conversational commerce. Click the link below to speak to our sales team and schedule a demo.
Talk to SalesOur CustomersAI agents are your virtual helpers. Digital employees designed to perform specific tasks within an Agentic AI framework. What type of tasks? Anything you can think of: Analyzing data, writing emails, automating cancel or renewal processes, creating tickets, and so on and on and on. But how do you create these AI agents? Let us show you how.
A contemplation on CM.com in the era of AI Agents.
Looking for a smart and capable employee that never sleeps? A little helper that can take over all your menial and repetitive tasks to make your life a little easier? One that will continuously learn and improve itself to keep assisting you the best it can? This may sound like a dream (and an unrealistic one at that), but it's much closer to reality than you might realize! Discover Agentic AI!
As we begin 2025, the customer experience (CX) landscape is moving faster than ever. Significant progress is being made in advancing Generative AI towards Agentic AI, driving efficiencies from service to marketing, Apple has also launched RCS on iOS, leading to new channels to engage customers, and finally, businesses are using automation to meet customers’ demands of personalized interactions and instant responses across every channel.
RCS is a rising star among the messaging channels. It combines the reliability of the SMS network with the added benefits of rich media and other modern messaging features. Its only hiccup was reach - iOS didn't support RCS. Until now.
As a member of the customer service team, you stand on the frontline of customer interaction every day. In a world where customers demand quick and personalized service, long wait times, impersonal responses, or worse, incorrect answers, can quickly drive a customer away. Your goal, however, is to connect customers with your organization and deliver the best answers and service possible.
Meeting customers' expectations remains the biggest challenge in service. Speed, convenience, and accurate responses are critical to achieving this. With the power of AI, customer questions can be identified, categorized, and resolved more quickly. Plus, your organization is continuously fed with data to improve the entire customer journey.
WhatsApp and Facebook Messenger are both established messaging channels for customer engagement. But what are the differences? Which advantages does each channel have for what business use case? Let's dive into the details
Successful marketing means creating personal and conversational experiences for your customers. And what better place to meaningfully connect to your customers than on their favorite social media platforms and channels such as Facebook, Instagram and WhatsApp? With ads that click to WhatsApp, aka click-to-chat WhatsApp ads, you can offer your customers the direct and personal engagement that they crave. Read all about it!
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