Get Inspired with Guides and Whitepapers.

As a marketer you would have heard of a CRM (Customer Relationship Management) platform, but what about a CDP (Customer Data Platform)? In this introductory guide we explain everything about CDP's.

To ensure you're delivering great customer service, you have to set the right KPI's to measure your business. In this guide we set out the 8 key factors that will turn customers into life-long fans.

Getting started with the world of eCommerce or integrating the next big delivery or payment method? We'll guide you through what's important and where you can improve.

With the power of AI, customer questions can be identified, categorised, and resolved more efficiently. Learn more about the Power of AI for Customer Service in the paper.

Could voicebots be the next development in Conversational AI? In this guide we explore the history of the technology, the benefits of voicebots and how to get started with your own deployment. 

In this guide, you’ll see how using the most relevant channels can help your business strengthen relationships with your customers, strategies to evaluate each channel and how to get started.

In this guide we compare the difference between WhatsApp Business App and API, share best practices, features, use cases and how to integrate it into your customer journey.

Are you familiar with the features and opportunities of the essential messaging channels for your business? In this paper, you'll find all the benefits and features of the 7 most popular channels.

In this guide we will explain everything you need to know to get started with Legal Tech and how it can positively impact your firm.

In this whitepaper, we highlight the five biggest challenges in the hospitality sector, and how technology can help to solve them.

In this mini-guide we look at how customer service can use technology to engage with travellers in the most convenient way.