Conversational Channels

Business communication on all channels•

Provide your customers with on-the-go access to your customer support via their favourite messaging channels.

Reach out to sales

All your customer's preferred channels

Engage, support and transact with consumers inside their favourite messaging channel.

Seamlessly switch between channels

Connecting to all Chat Apps via one interface allows you to seamlessly switch between channels so you can easily continue conversations with multiple customers through multiple channels.

Extra built-in features

Benefit from built-in features like quick replies and chat bots. Insert rich media into the conversation, amplify your communication with pictures, videos, locations, opening hours, and more.

WhatsApp Business

Use WhatsApp to talk to customers on their favourite messaging channel and exceed expectations.

Apple Messages for Business

Connect up to 1.4 billion active users of Apple devices with iOS 11.3. or higher and handle chats via Apple Business.

Viber for Business

Provide your customers with the rich, instant and interactive experience that they want by using Viber.

RCS Business Messaging

Create rich, interactive and personalised experiences right within the #1 most used feature of phones today, the SMS inbox.

Telegram for Business Messaging offers several unique characteristics, like being highly secure and having the flexibility to share a diversity of rich content.

Instagram Messaging

Connect and engage with the Instagram community: have meaningful conversations, increase customer satisfaction, drive sales.

Facebook Messenger

Offer more than just support with Facebook Messenger, one of the most powerful online tools for customer contact today.

Twitter for Business

People worldwide use Twitter to keep an eye on trending events, news and to reach out to companies. It is a direct connection to your customers.

Google's Business Messages

Engage with customers where and when they need it. Provide a conversational experience directly from Google Search and Maps.

Channel	Business Messaging API	Mobile Service Cloud	Mobile Marketing Cloud
Channel	Business Messaging API	Mobile Service Cloud	Mobile Marketing Cloud
WhatsApp Business	✔	✔	✔
Apple Messages for Business	✔	✔
Viber for Business	✔	✔	✔
Facebook Messenger	✔	✔
Instagram Messaging	✔	✔
Twitter for Business	✔	✔	✔
Google's Business Messages	✔	✔
RCS Business Messaging	✔	✔	✔
Telegram		✔

Business Messaging API

With our unique Business Messaging API, you can send personalised messages to mobile phones all around the world. Our API combines multiple channels into a single platform, providing you with high-volume and two-way customer engagement capabilities.

Mobile Service Cloud

With the Mobile Service Cloud, you have access to all messaging channels, tools, and features to lift your customer care to the highest level. Easily communicate with your customers on all channels and manage all conversations in one easy to use dashboard.

Mobile Marketing Cloud

The Mobile Marketing Cloud is the only omnichannel customer engagement solution that includes all mobile messaging channels like SMS and WhatsApp. This empowers marketers to create superior experiences that increase engagement and conversion.

The Guide to conversational messaging

In a mobile first world, how can you choose the best conversational messaging channels for you and your customers? Download our guide to discover the pros, cons and best approaches for each channel today.

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Latest articles

May 22, 2023 • Instant Messaging

Introducing Instagram Marketing Messages

In today's digital landscape, customer engagement is increasingly shifting towards social media platforms. This shift is well-founded, as personalised messaging on the messaging apps preferred by your customers can greatly enhance your brand awareness. With the introduction of Instagram's new Marketing Messages feature, you now have a powerful marketing tool at your disposal to increase your visibility where your customers are and re-engage them effectively, ultimately boosting your conversion rates.

Feb 23, 2023 • Instant Messaging

Unlocking the Potential of Twitter for Business Growth in South Africa

From increasing brand awareness to reaching potential customers, Twitter can be a powerful tool for driving business growth in South Africa. Read on to learn how to unlock the potential of Twitter to expand your business!

Dec 05, 2022 • Instant Messaging

SMS is 30 years old! 30 facts about SMS through the ages

Happy birthday, SMS! This famous channel celebrates its 30th birthday on December 3rd, 2022. From messages between individuals to SMS Marketing, the channel reigns supreme in the world of telecommunications. Let's look at some fun statistics and details you might not know about; 30 years of SMS history, the channel that pioneered mobile messaging as we know it today.

Nov 21, 2022 • Instant Messaging

9 mobile marketing mistakes to avoid next year

It’s no secret anymore, consumers expect to be able to engage with brands on their mobile devices. For brands, it is the best channel to reach your customers and to drive sales. While not every business needs a mobile app to meet consumer demand, every business needs a smart mobile marketing strategy. We’ll take you through the mobile marketing errors that shouldn’t be made next year.

Oct 06, 2022 • Instant Messaging

Valuable Customer Engagement for Effective Logistics and Durable Customer Relations

With millions of parcels being delivered on a daily basis, communication have become an integral part in the world of logistics and transport. If there is one thing that customers want, it's helpful information about their parcels.

Aug 10, 2022 • Instant Messaging

How WhatsApp Chatbots For Insurance can Improve Lead Quality and Customer Service

In the face of growing competition in the insurance sector, insurers are finding it difficult to attract and retain customers due to extended waiting times. Every day, the insurance industry handles millions of queries about policy terms and conditions, account updates, claims to process, and so forth.

Jul 13, 2022 • Instant Messaging

An Introduction to Google's Business Messages API

Google plays an important role in most people's daily lives, with statistics showing that the site was visited billion times in January 2022 alone. Considering this prevalence, it’s no surprise that businesses are leveraging the site to better connect with customers and Google's Business Messages, launched in 2021, are facilitating just this.

Jun 03, 2022 • Instant Messaging

Chat Apps - Choosing Between Channels

There’s a plethora of messaging apps and mobile communication channels available worldwide. Various apps exist, native applications are growing and also standard SMS text messages are still widely in use. In what channel should you invest your resources?

May 09, 2022 • Instant Messaging

How to Use Google’s Business Messages to Improve Customer Service

“How easy is it to do business with us?” If this is a question that you’ve asked your customers at any point in the last two years then you’re acutely aware of the importance of keeping your customers happy. If you haven’t asked this question, then you may find some valuable nuggets of information in this article.