CM.com platform solutions

WhatsApp Business offers great opportunities for brands to increase their reach and visibility. This popular messaging channel empowers businesses to create extraordinary value for customers and improve brand engagement. The question, however, is how exactly this is achieved?

To survive at the pace of innovation, businesses today are compelled to create extraordinary value for customers, keeping them content and engaged. This is because the world is becoming mobile-first, and people who consider time their most precious resource find the asynchronous nature of mobile messaging more appealing.

When it comes to connecting, customers look to businesses who can meet their needs quickly, conveniently and easily. The WhatsApp Business solution empowers businesses to do exactly that while simultaneously improving customers’ experience.

The Automobile Association of South Africa (AA) is a non-profit organisation that has been operating in South Africa since 1930. It provides a comprehensive range of products and services spanning on-the-road assistance services, travel products and services, technical and accreditation services, as well as a range of insurance products and services for its members and corporate customers.

The 100th edition of the KLM Open golf tournament, also known as the Dutch Open will take place from 12 to 15 September 2019. With 50,000 expected visitors, ticket sales and entrance control should run as smoothly as possible. We talked about this with Demi Schreuder, Project Manager at TIG Sports, who has been organising the KLM Open for the past 16 years. With their innovative approach, nothing should stand in the way of a successful golf event.

There’s no denying the popularity of WhatsApp as a communication channel for consumers. But just how can you put WhatsApp to use to engage with them? Check out these creative campaigns that Hellmann’s, X-Travel and Absolut launched. This will surely help tap into your creativity for an engaging campaign with your own WhatsApp Business account.

VECOZO, the national communication hub for healthcare, uses iDIN and CM Sign in addition to physical identification for contract signing. Below you can read why VECOZO also opts for online identification and electronic signatures for contracts.

How do you ensure a better customer experience with SMS and Voice? When a customer switches from one telecom operator to another, PortingXS facilitates number retention for every type of phone number. We spoke with Tim Leliveld, Area Manager at PortingXS, about their smart application of SMS and Voice for an optimal customer journey.

We’ve all seen the headlines of how spending is shifting from things to experiences. That’s because there is a lot more to be gained from sharing an experience than buying a thing. In short, people are placing much more emphasis on self-care and indulgence. But the balance between experience and saving can be a challenging one: how do you ensure you’re not compromising on your experiences? Enter the ENTERTAINER, a lifestyle solution geared towards eating, seeing and doing more in and around your area, whilst saving money too.