Housing in a virtual world

The way people buy, sell and rent property is changing. Automate your business and get ready for the housing revolution.

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Industries Housing

The housing industry in numbers


of home buyers use the Internet to look for homes, while 54% indicated that using the Internet for primary research was their first step in the process. (Real Estate Tech Trends Report, 2018)


of buyers expect a response from their agents within 1 hour. Only 30% of agents meet their expectations. (Properties Online, Inc. 2018)


Salespeople who have adopted AI have increased leads and appointments by up to 50%, which helped them develop and sustain relationships with leads that converted later on. (McKinsey 2017)


of investors believe that the pandemic will further accelerate the adoption of PropTech in the real estate industry. (Metaprop 2020)

Are you free to talk?

Your customers want to talk to you on their favourite channel. Make sure they can using CM.com's mobile messaging channels.

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Optimise the home buying journey

Property search

Property search

The property search can be tricky for buyers and renters. At this stage, it is important to collect key information about potential customers' requirements to create content that will keep them engaged and enthused about your properties.

Enquiry stage

Enquiry stage

During the enquiry stage potential customers will have lots of questions. Automating responses with a chatbot can engage with prospective customers and take the load off your busy customer service team.

The purchase

The purchase

At this stage, things can still go wrong. Make the contract signing process as painless and seamless as possible is one way to ensure you’re not the cause of any hold up, or the reason for the buyer or vendor backing out.

How CM.com can help your business


Create segments so you can personalise offerings based on customers' preferences

Mobile messaging

Reach your customers on their preferred messaging channels including WhatsApp

Speed up signatures

Get contracts signed on average 7 days earlier than traditional methods.


Let customers decide how, when, and where they contact you with an AI chatbot

Superior service

Streamline all conversations to increase quality with one omnichannel inbox

The housing tech revolution

No industry is immune to technological advances, but housing appears to have been comparatively slower to adopt new trends. This is changing! Proptech is gaining momentum and changing the way we buy, sell, and interact with our properties. 

Read Proptech blog
Mobile messaging channels

Smart Technology that takes the pain out of home buying

From personalised marketing during the search, to faster signing of contracts and first class customer service after moving in: our technology supports homebuyers every step of the way.

By answering queries faster, giving more information upfront, and by handling paperwork more efficiently, you can deliver great customer experiences that lead to advocacy.

View our solutions
sign platform

Digital Signing for Real Estate and Housing

Thanks to Sign you can let your real estate customers sign a contract whenever and wherever they want. 

New generations want to be able to sign at any time using any device and channel, including WhatsApp. As an agent you want signed contracts back quicker.  

Sign is a simple, easily implementable solution...

  1. Immediately improves efficiencies and turnaround

  2. Invoicing based on results: only pay for a fully signed document

  3. All documents are 100% secure and legally binding

Learn about SignRead customer story
real estate ebook

Proptech: Streamlining the homebuying journey

The property buying process is more complex than ever before. Download the whitepaper and discover how organisations can help streamline the homebuying process with technology.

Download the guide

Deliver personalised customer engagements

We'd love to help your business realise the power of conversational commerce. Click the link below to speak to our sales team and schedule a demo.

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