Knowledge Center next icon Do I need a human agent with Apple Messages for Business?
Nov 29, 2022
1 minute read

Do I need a human agent with Apple Messages for Business?

Product

  • Messaging

  • Mobile Service Cloud

  • Conversational AI Cloud

Resolution

The option to escalate to a human agent is mandatory in Apple Messages for Business. A live agent must be reachable anytime the customer texts the word help. If a customer sends help outside of normal customer service hours when live agents aren’t available, an automated response should let them know when a live agent is able to respond.

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