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Two-Way Messaging

Go Conversational With
Two-Way SMS

Use Two-Way Messaging via SMS to send and receive messages, follow up on customer responses, and track who has replied.

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Choose Between a Short Code or Long Number

Dedicated Short Code

dedicated short code is dedicated to your brand. Choose between a random short code or opt for a vanity short code and choose the number you want to use.

Shared Short Code

shared short code is a more cost-effective solution. You'll be assigned a unique SMS keyword, but you will share the short code with other businesses.

Long Number

Long numbers are cheaper to use than short codes and allow you to receive replies and phone calls from customers from international destinations.

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Start Global Two-Way Conversations

Enabling two-way messaging via short codes and long numbers will allow your business to receive messages and replies from your customers via SMS at a minimum cost.

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    Communicate your number for customers to reach you on

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    Enable real-time interaction with your audience

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    Improve the customer experience and drive conversions

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Receive and Reply to Text Messages

Our two-way text messaging service makes it easy to strike up conversations. Choose the right sender type, send out SMS campaigns, receive reactions and reply to incoming questions.

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    Send and receive SMS messages worldwide

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    Choose from local numbers in 37 countries

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    Use one number for multiple mobile channels

How Two-Way SMS Can Improve Your Messaging Strategy

Improve your service or business with surveys

Gather votes for any type of voting campaign

Allow anyone to donate to your charity

Receive instant responses from customers or leads

Let customers cancel or reschedule appointments

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How to Apply for a Short Code or Long Number?

Register your business on our platform and request your number directly via the Channels dashboard. Pricing will vary depending on the number and country.

Register Now

How Other Brands Use Two-Way SMS

Simplified Multi-Channel Messaging Through a Single API

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Connect to All Conversational Channels

Go beyond SMS and reach your customers exactly where they are on the channel they prefer. Easily increase your customer's engagement and connect to all channels like WhatsApp, Apple Messages for Business and Instagram Messaging via one Business Messaging API.

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Grow Your Business With Two-Way Messaging

Request your short code or long number and get started straight away with Two-Way SMS Messaging. Contact us for information or pricing to different countries.

Register Now

Frequently Asked Questions About Two-Way SMS

What Is Two-Way Messaging?

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Two-Way Messaging is an SMS service that allows businesses to send and receive SMS, to give their customers an easy way to respond. Two-Way SMS can be sent from a short code or long number via a messaging platform with the use of APIs, to communicate with large numbers of customers effectively.

Two-Way SMS massively expands the functionality of text messaging. Instead of treating SMS as an outbound channel, it lets businesses send SMS and receive a reply on the same number at a minimum cost.

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What Is an SMS Short Code?

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A short code is a specialized 5 or 6-digit number ideal for marketing campaigns, lead generation, and promotions where you want people to easily remember your number. Short codes are used for sending and receiving SMS (and MMS) messages to mobile phones. Short codes are leased monthly, their cost varies depending on the type of short code you choose. Short codes are an alternative to long numbers, full-length phone numbers used to send and receive text messages and calls.

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What Is an SMS Long Number?

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A Long Code or Long Number is a standard-length (10-digits) virtual phone number that can be used by businesses to send and receive SMS and MMS messages, or to make and receive voice calls. They are cheaper to use than short codes.

Unlike Short Codes, the biggest differentiator of a Long Number is the ability to use it for communicating internationally.

Long Numbers are typically 10+ digits long and are much more challenging to memorize/recognize than short codes.

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What Is SMS Opt-In?

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Opt-in for SMS is the process of getting permission from consumers before sending them marketing messages. The GDPR requires that businesses get express written consent before sending telemarketing or SMS marketing messages to consumers.

Express written consent is a written agreement, on paper or electronically, from a consumer that proves they consent to receive SMS from your business. Many companies also use double opt-in, which require consumers to confirm their subscription after signing up.

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How to Choose Between Short Code or Long Number?

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When choosing between short code or long number, you’d best firstly ask yourself whether you’ll be needing it to communicate across borders. Also, it is important to question whether you will be needing it to build visibility or if your priority is to keep the price low.

Choose a short code for memorable, high-volume marketing campaigns, ensuring compliance and brand recognition. Opt for a long number for cost-effective, two-way communication and local presence.

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Get Inspired

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Nov 30, 2023 • SMS

WhatsApp vs SMS: A Comparison For Businesses

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One might assume that SMS has lost relevance in an era dominated by popular messaging channels such as WhatsApp and Instagram. However, when it comes to Black Friday, one of the most anticipated shopping events of the year, SMS remains as important as ever. While consumers are bombarded with emails, push notifications, and social media advertisements, the humble SMS message, with its 98% open rate, often cuts through the noise and connects businesses with eager shoppers.

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In this digital era, providing the optimal customer experience means connecting and engaging with your customers online on their favorite platforms and channels. Online (automated) customer engagement and A2P (application-to-person) messaging is bigger than ever, which unfortunately also means that messaging fraud is on the rise. Artificially Inflated Traffic (AIT) fraud has become an alarming issue in the telecommunications industry, but worry not! CM.com has built the perfect safeguard feature to protect your business endeavors from AIT fraud.

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Introducing Our Global High Availability Endpoint for CPaaS

CM.com continuously innovates its enterprise-ready CPaaS (communications platform as a service) solution. The business messaging platform offers one simple connection for all channels and conversations and allows customers to connect to their end-users via their preferred channel, hassle-free.

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Apr 06, 2023 • SMS

Two Factor Authentication (2FA) on Different Messaging Channels

Two Factor Authentication, or 2FA, is an effective way to protect your data and your customers. But how do you set up Two Factor Authentication? And what messaging channels can be used for 2FA?

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Jan 12, 2023 • SMS

What Is Smishing and How Can You Protect Yourself Against It?

Even if you’ve never heard of “smishing” you have almost certainly been the target of this type of cyber fraud. Smishing weaponizes SMS messages to scam recipients into disclosing sensitive personal information or to unwittingly infect a mobile device with malware.

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Dec 02, 2022 • SMS

SMS is 30 years old! 30 facts about SMS through the ages

Happy birthday, SMS! This famous channel celebrates its 30th birthday on December 3rd, 2022. From messages between individuals to SMS Marketing, the channel reigns supreme in the world of telecommunications. Let's look at some fun statistics and details you might not know about; 30 years of SMS history, the channel that pioneered mobile messaging as we know it today.

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How to Improve Your Delivery Service With SMS Notifications

If you're active in today's transport and/or delivery business, you'll face new challenges to keep your customers happy on a daily basis. Customers expect fast and flexible, and sometimes even same-day, delivery. Time is money, costs need to be cut, and regaining control of the delivery process will significantly benefit your business. SMS can make a difference!

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