previous icon Back to blog
Mar 08, 2022
4 minutes read

Absa Cape Epic 2022 interview with CM.com rider - Kate Slegrova

From 2022, CM.com will be known as the headline sponsor of Women's category at the Absa Cape Epic in South Africa. The leaders will be immediately recognisable on the trails and on television screens across the world in the brand new orange CM.com Women’s jersey. CM.com aims to help grow the stature of the Women’s category, increase participation and inspire more young women to take up the sport.

In light of Woman’s Day 2022, we would like to introduce one of the CM.com woman’s riders of the Absa Cape Epic.

About Kate

Coach Kate was born and raised in the Czech Republic, where she was inspired and coached by her father – a sport and cycling fanatic. She shared his passion, and as a result her racing career started at a very young age; she competed in the Czech XC MTB as a junior and also took part in a few triathlons and MTB Marathons. 

After graduating from a 3-year degree in Sport Management in the Czech Republic, Kate decided to spread her wings and left her beloved home country to study Personal Training in Cape Town, South Africa. 

She quickly fell in love with all that Cape Town had to offer – the friendly people, the active lifestyle, the great climate and the beautiful landscapes. She recognised the opportunity it presented – being able to cycle and benefit from the sunny weather throughout the year would support both her professional coaching career as well as her passion for racing. 

Today, Kate is a strength coach as well as cycling coach and she started a woman's focussed program called Pretty Pedal.

In addition to the safety of riding in a group, Pretty Pedal helps woman to get started on road and mountain bike whilst gaining confidence. But she is also a wife and a mum of two young girls. 

kate-slegrova-table-mountain

Women's Mountain Biking

Why did you start Pretty Pedal? 

“I felt there was a need for women's specific cycling and a MTB program. Many women get intimidated by riding with men. Through Pretty Pedal, I have helped many women to get started with the sport, gain skills, as well as up their fitness and confidence on and off the bike. I love sharing my passion for the sport.” 

How many Absa Cape Epic races have you done? 

“This will be my 3rd. It’s always a great goal to have and train for. Absa Cape Epic has something special and unique about it. The suffering is always real but somehow, it’s worth it and we come back for more.” 

What would you recommend to ladies that wants to start mountain biking? 

“Invest in a few personal or small group MTB skills lessons with a good coach. Before you buy a bike, try and test a few different ones to find the one that suits you best. Find a group of friends to ride with because it’s always more fun and safer than riding alone to share experiences.” 

Kate Slegrova x CM.com

How did you get to ride for CM.com? 

“I used to train James Bayhack, director of CM.com Sub-Saharan Africa and I feel very privileged to represent this company. With CM.com’s technology, they make the communication for riders so much easier this year. The virtual race office is a big contribution to the experience on and off the bike. We will be able to access results and next day start times via WhatsApp from the comfort of our tents.  

I’m proud to be part of the CM.com woman's team and to watch their journey with Absa Cape Epic unfold. There will be so many strong women participating this year. Thank you CM.com for sponsoring the woman's race.” 

Absa Cape Epic launches virtual race office via WhatsApp chatbot

Was this article interesting?
Share it!
CM.com
connects tens of thousands of companies with millions of consumers via their mobile phone each day. Behind the scenes, from our innovative platform, CM.com makes sure companies can use these millions of messages, phone calls and payments to become part of people’s lives.

Latest articles

engage-platform-effect-customer-service
May 10, 2024 • CM.com

Happy clients, happy agents: The "platform effect" in customer service

As a member of the customer service team, you stand on the front lines of customer interaction every day. In a world where customers demand quick and personalised service - long wait times, impersonal responses, or worse, incorrect answers, can quickly drive a customer away. Your goal, however, is to connect customers with your organisation and deliver the best answers and service possible. It’s incredibly satisfying to see a customer leave a conversation happier and eager to purchase your product. Your efforts can significantly enhance the customer experience, but you need the right tools to truly excel. Integrating these tools into a platform amplifies your capabilities and lets you experience the power of the platform effect.

Aplicación de WhatsApp Business Platform para eCommerce
May 08, 2024 • WhatsApp

Quality customer engagement with the WhatsApp Business Platform

We all want to get our messages out there. We want to engage with our customers, raise brand awareness, and connect with our target audience. WhatsApp Business Platform helps you safeguard the way you communicate with existing and potential customers, making sure that you provide them with a meaningful and relevant customer experience to help grow your business.

blog-email-open-rates
Mar 27, 2024 • Conversational AI

Navigating AI Adoption in South Africa

In this ever evolving landscape, businesses that proactively invest in AI capabilities stand to gain a significant competitive edge in the years to come. By embracing AI as a strategic imperative and overcoming the hurdles to adoption, South African businesses can unlock new opportunities, drive innovation, and position themselves for success in the digital era.

Conversational AI Cloud web conversations blog woman chatting chatbot
Mar 11, 2024 • Chatbots

6 steps to MSP profitability with AI Chatbots

As the Managed Service Provider (MSP) landscape continues to evolve, staying ahead means embracing innovative solutions that not only enhance efficiency but also elevate customer service to new heights. Enter AI Chatbots from CM.com – a game-changing tool that can revolutionise how MSPs interact with clients. In this blog, we’ll provide you with a comprehensive roadmap consisting of six steps to boost profitability using AI Chatbots from CM.com.

WhatsApp Pay
Feb 26, 2024 • WhatsApp

Rich, flexible, and functional interactions with WhatsApp Flows

The WhatsApp Business Platform is adding another new and exciting feature to its repertoire: WhatsApp Flows. What is it and what can your business do with it? Let's take a look!

WhatsApp vs Facebook Messenger
Feb 12, 2024 • Instant Messaging

WhatsApp vs Facebook Messenger: Which messaging channel is best for what?

WhatsApp and Facebook Messenger are both established messaging channels for customer engagement, but what are the differences? Lets look at what the advantages are of each channel and which situations call for which channel. Let's dive in.

drive-engagement-and-convert-your-conversations-with-whatsapp-carousel
Feb 05, 2024 • WhatsApp

Drive engagement and convert your conversations with WhatsApp Carousel

Are you talking to your customers on WhatsApp? You really should! WhatsApp Business Platform, the business communication platform of one of the most popular messaging channels in the world today, has a wide selection of powerful engagement tools to enhance customer communication and boost sales. And they've added another innovative feature under their belt: WhatsApp Carousel.

Ads That Click to WhatsApp
Feb 05, 2024 • Marketing

Ads that click to WhatsApp: What are they and what are the benefits?

Successful marketing means creating personal and conversational experiences for your customers. And what better place to meaningfully connect to your customers than on their favourite social media channels such as Facebook, Instagram and WhatsApp? With ads that click to WhatsApp, aka click-to-chat WhatsApp ads, you can offer your customers the direct and personal engagement that they crave.

WhatsApp vs SMS: A Comparison For Businesses
Jan 19, 2024 • SMS

WhatsApp vs SMS: A comparison for businesses

WhatsApp and SMS are both immensely popular messaging channels. Both have their own unique traits, use cases, and added business value. We can all acknowledge this, but what exactly are the differences between them? What are the similarities? And more importantly, which one will add the most value to your business? In this blog we'll dive into the world of WhatsApp vs SMS and the benefits of both.

Is this region a better fit for you?
Go
close icon