Tag "CM"

Mar 19, 2019 • CM
Platform updates: April 2019
Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.
Feb 26, 2019 • CM
The greatest innovations at MWC 2019
The Mobile World Congress (MWC) in Barcelona is jam-packed with mobile innovations. Here, I would like to highlight those trends and innovations that stood out most, kicking it off with a much expected 'mobile gadget'.
Feb 26, 2019 • CM
Platform updates: February 2019
Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.
Jan 29, 2019 • CM
Platform updates: January 2019
Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.
Jan 22, 2019 • CM
The 80/20 rule: Who are your loyal customers?
The “80/20 Rule” as it is frequently called today, is an incredible tool for growing your business. If you can figure out which 20% of your time produces 80% of your business’ results, you can spend more time on those activities and less time on others. Likewise, by identifying the characteristics of the top 20% of your customers (who represent 80% of your sales), you can find more customers like them and dramatically grow your sales. However, many companies invest more in attracting new customers than retaining loyal customers. How is it that we no longer spoil loyal customers? Imagine what encouraging loyal customers can mean for your conversion! But how do you find out who your loyal customers are?
Dec 06, 2018 • CM
Use Case: The Entertainer puts app downloads in the fast lane with mobile short codes
We’ve all seen the headlines of how spending is shifting from things to experiences. That’s because there is a lot more to be gained from sharing an experience than buying a thing. In short, people are placing much more emphasis on self-care and indulgence. But the balance between experience and saving can be a challenging one: how do you ensure you’re not compromising on your experiences? Enter the ENTERTAINER, a lifestyle solution geared towards eating, seeing and doing more in and around your area, whilst saving money too.
Dec 04, 2018 • CM
The future of mobile in 2019: What to expect?
2019 is imminent and with the arrival of many technical innovations, customer expectations are also rising rapidly. The following 5 terms play an important role in mobile and customer contact in 2019. Are you prepared for the future?
Dec 03, 2018 • CM
The more personalized the better, why you need a Customer Data Platform
The customer journey spans more touch points than ever before. More channels and more devices bring about more opportunities to reach more customers. The reach of marketing channels has been expanding over time; starting with newspaper ads and local radio reaching a specific region, to new ad networks such as Facebook and Google reaching half the globe. Not only is the reach expanding, the insights into the audiences measured in actual data is growing too. Using this information, you can create very specific segmentations that will allow marketers to target those profiles that are highly relevant and receptive to your information.
Dec 03, 2018 • CM
CM takes next step in platform high availability
When SMS Messaging is a critical part of your business processes, it’s important to work together with a partner which ensures high availability. For almost 10 years, CM.com has provided a double redundant SMS gateway to high-end customers. From now on this high availability is ready for all our customers.
Dec 03, 2018 • CM
My Techno Girl program internship at CM.com
This year, CM.com took part in the Techno Girl Program of our strategic partner UNICEF. This means two students from South-Africa were flown in to experience working life at CM for two months. In this article, Pertunia, one of the two Techno Girl interns, will share some of her experiences with you.
Nov 30, 2018 • CM
Platform updates: December 2018
Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.
Nov 30, 2018 • CM
Looking back on 2018
Slowly but surely, we are approaching the end of 2018. Traditionally, this is the moment to look back at the highlights of another eventful year. We took a dive into the CM news archive and would like to share the highlights of 2018.
Nov 09, 2018 • CM
Stop investing in Apps! Invest in Business Messaging
In 2020, business messaging will be quite different from what you’re used to now. Different, both from a business and a consumer perspective. Questions raised from both ends are “Will you notice?” and “Will it matter?”. In both cases the answer is: “Yes, it will!” And this is how.
Nov 06, 2018 • CM
WhatsApp Business? Get in line
WhatsApp has finally opened the doors for business usage. How can I use it to the advantage of my business? What does it take for me to get on board? After reading this article, you will have no further questions and be able to start using WhatsApp Business right away!
Oct 23, 2018 • CM
Engage and support customers with CM and Zapier
Your time is valuable. Therefore, we’re excited to announce that we now have a direct connection with Zapier. Zapier adds powerful automation to over 1,300 web apps. Their tools make it simple for anyone to build code-free workflows that save hours per week. Together, we can streamline processes and simplify your day to day workflows.

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