Tag "Artificial Intelligence (AI)"

Jan 22, 2019 • Artificial Intelligence (AI)
The 80/20 rule: Who are your loyal customers?
The “80/20 Rule” as it is frequently called today, is an incredible tool for growing your business. If you can figure out which 20% of your time produces 80% of your business’ results, you can spend more time on those activities and less time on others. Likewise, by identifying the characteristics of the top 20% of your customers (who represent 80% of your sales), you can find more customers like them and dramatically grow your sales. However, many companies invest more in attracting new customers than retaining loyal customers. How is it that we no longer spoil loyal customers? Imagine what encouraging loyal customers can mean for your conversion! But how do you find out who your loyal customers are?
Jul 09, 2018 • Artificial Intelligence (AI)
Success now and in the future: optimize your customer journey
Many companies remain behind on the technological possibilities to improve the customer journey of new and existing customers. How do you choose between the many possibilities and ensure at the same that your customer stays central in every step of your marketing strategy? During the second edition of CM Inspires in Utrecht we saw the applications from now and later. Read here how you can easily integrate them into your marketing processes.
Jan 18, 2017 • Artificial Intelligence (AI)
GIN: a familiar face with a new look
With the explosive growth in number of communication tools, it’s becoming harder for companies to be reachable on each of them. Until now. A startup named GIN has made it possible to communicate with customers on several messenger apps via one dashboard. Even though GIN will have it's official release at Mobile World Congress '17, it has years of experience with messaging and customer contact. That’s because GIN is part of the in 1999 founded CM Telecom. Meet GIN: CM’s new customer contact tool.
Jan 18, 2017 • Artificial Intelligence (AI)
Lift your customer care to a higher level
Nowadays, you can no longer get away with a customer care team that is only available during office hours. Let alone one that is only available via telephone. Customers expect companies to be involved and easy to reach. At the same time, the number of communication platforms customers use to reach companies, is increasing rapidly. Automation, Chatbots and Artificial Intelligence are said to be the answer. But what is really needed to offer your customer the service he requires?
Jan 12, 2017 • Artificial Intelligence (AI)
A new but lasting role for chatbots in customer care
More and more companies are implementing chatbots in customer care. This type of Artificial Intelligence (AI) will come to play an even bigger role in 2017. But even though they cannot (yet) replace human contact, chatbots have evolved to a level where we can no longer ignore them. As arguments from the past no longer apply, now is the time to embrace bots in customer care.
Aug 30, 2016 • Artificial Intelligence (AI)
‘After e-commerce and mobile apps come chat and bots’
‘After e-commerce and apps, chat and bots are conquering the market’, says CEO of CM Telecom Jeroen van Glabbeek. He recently spent some time in the United States researching upcoming trends and believes chat and bots have the ability to replace apps and websites for CRM.

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