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AI Decisioning Engine

1:1 Personalization at Scale

An AI engine to assist marketers and agents, fuelling omnichannel experiences with relevant, tailored content based on in-depth knowledge of your customers.

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1:1 Personalization

Engage individual customers at every touchpoint with on-brand tailored content and recommendations.

Increased Focus

Automate tasks and suggest relevant content so your teams can focus on the bigger picture.

Customer Lifetime Value (CLV)

Drive longevity at every stage of the customer journey with personalized experiences at scale.

Predict Your Customers Buying Journey

Remove the guesswork from personalization and let AI take the lead. Our AI Decisioning Engine analyzes customer behavior and preferences to predict the next buying stage, ensuring your team can deliver the right information and the right products at the right time.

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Fully Automated

Ensure your personalized content is delivered at the right moment on the right channel with AI predictions and automation.

Self-Learning AI

Connect existing data sources and allow the AI engine to continuously learn with every interaction.

No Black Box

Gain transparency and view insights into why certain AI-driven recommendations have been suggested.

Mobile Marketing Cloud

1:1 Personalization Solution Tailored to Your Business

Increase ROI with personalization specifically matched to your business. Our AI Decisioning Engine enables you to align your personalization and business strategies based on tailored criteria.

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Suggest Relevant Content

Highlight specific items and products to include in recommendations to boost interactions and conversions from customers.

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Remove Irrelevant Suggestions

Define specific items and products to exclude from recommendations and, therefore, will not be seen by customers.

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Demonstrate Customer Insight

Identify groups of items and products to boost recommendations to ensure more engagement from customers.

Tailor Experiences At Every Customer Touchpoint

Engage Customers via All Channels

whatsapp
apple business chat
facebook messenger
sms
viber
instagram messaging
telegram
rcs
voice
e-mail

Goodbye Siloed Solutions.
Hello Engagement Platform.

Our AI Decisioning Engine seamlessly integrates with our service and marketing tools to create a unified customer experience and unify data across departments. It effortlessly connects to our Customer Data Platform, Mobile Marketing Cloud and Mobile Service Cloud.

Here's What Our Customers Have to Say

Discover Why Marketers Love our Platform

Leave your information and get instant access to our 10-minute demo video. In which we will show you:

  • The real product in action - not polished marketing visuals, but exactly how it works.

  • How our Engagement Platform can help you get better results.

  • Step-by-step explanations of key features and benefits.

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Latest Articles

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Apr 16, 2025 • AI

How to Build AI for the Future

You start with one agent, and before you know it, you will have an entire agentic workforce! Plan ahead and future-proof your AI endeavors with seamless integrations and monitored control.

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Mar 20, 2025 • AI

Chatting with the Near Future: AI's New Role in the Customer Experience

AI innovations in customer service are emerging more rapidly than ever before, especially with the latest addition of Agentic AI and it’s AI Agents. We spoke with Roel Jansen, our Head of Commerce of our Engagement Platform, on how these AI advancements are transforming customer interactions and enhancing the experience. With Roel's expertise and vision, discover the future of customer service and what it means for businesses today. Whether you're an AI enthusiast or just curious about the future, you won't want to miss these engaging insights!

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Mar 13, 2025 • AI

Agents of Change

A contemplation on CM.com in the era of AI Agents.

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Feb 27, 2025 • AI

How to Create AI Agents in Five Easy Steps

AI agents are your virtual helpers. Digital employees designed to perform specific tasks within an Agentic AI framework. What type of tasks? Pretty much anything you can think of: Analyzing data, writing emails, automating cancel or renewal processes, creating tickets, and so on and on and on. But how do you create these AI agents? Let us show you how.

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Feb 06, 2025 • AI

Agentic AI Agents: Helping You Get Things Done

Looking for a smart and capable employee that never sleeps? A little helper that can take over all your menial and repetitive tasks to make your life a little easier? One that will continuously learn and improve itself to keep assisting you the best it can? This may sound like a dream (and an unrealistic one at that), but it's much closer to reality than you might realize! Discover Agentic AI!

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Nov 11, 2024 • AI

Turning shoppers into loyal fans: how to retain customers post-Black Friday

Black Friday is a huge shopping event, drawing crowds of eager shoppers hunting for deals. But after the frenzy fades, the real challenge begins: turning one-time shoppers into loyal, repeat customers. Customer retention is vital for long-term success and post-Black Friday is the perfect time to build lasting relationships. So, how can your business retain customers post-Black Friday? In this blog, we’ll explore how to make it happen.

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Oct 14, 2024 • AI

The Art of Simplicity: Helping Your Customers Make Quick Decisions This Black Friday

Black Friday 2024 is just around the corner, bringing with it a great opportunity for retailers to maximize their sales. However, standing out in such a competitive event isn’t easy. Consumers expect attractive offers, fast deliveries, and top-notch customer support. In this article, we’ll show you how to simplify the purchasing process during Black Friday, optimizing everything from promotions to logistics and 24/7 customer service. Discover the best strategies to ensure a seamless experience and increase customer loyalty. Don’t fall behind this Black Friday!

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Jun 06, 2024 • AI

Unlock Communication Excellence With CPaaS

Diving deeper into CM.com's CPaaS approach in empowering business users to unlock Communication Excellence - a guest article by Quadrant Knowledge Solutions, a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services.

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Apr 22, 2024 • AI

Happy Clients, Happy Agents: the Platform Effect in Customer Service

As a member of the customer service team, you stand on the front lines of customer interaction every day. In a world where customers demand quick and personalized service, long wait times, impersonal responses, or worse, incorrect answers, can quickly drive a customer away. Your goal, however, is to connect customers with your organization and deliver the best answers and service possible. It’s incredibly satisfying to see a customer leave a conversation happier and eager to purchase your product. Your efforts can significantly enhance the customer experience, but you need the right tools to truly excel. Integrating these tools into a platform amplifies your capabilities and lets you experience the power of the platform effect.

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