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Event Marketing

Data-Driven Communication for Lasting Loyalty

Take control of your data and streamline communication across all channels with personalized marketing to level-up the event experience.

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Turn Data Into Marketing

  1. Collect data and build profiles
  2. Segment on preferences and behavior
  3. Automate journeys using workflows
  4. Communicate via preferred channels
  5. Build loyalty and increase revenue
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Centralized Data

Integrate all data streams into one single source of truth

Real-time Segments

Build rich segments of visitors based on purchase history and behavior

Meaningful Insights

Measure campaign performance and gain insights from every visitor touchpoint

Communication to Drive Loyalty & Revenue

Enhance your year-round event experience with our technology, which enables seamless marketing campaigns to interact with visitors, increasing ticket sales, driving engagement, and fostering fan loyalty - all from a one platform.

Email

Create personalized email campaigns with tailored content and track engagement through real-time data.

Messaging Channels

Interact with customers on the most popular messaging channels, such as WhatsApp, Facebook, Instagram, and more.

Landing Pages

Design easy-to-build pages with forms for data collection, such as pre-registration, while also providing event information.

INTEGRATED CHANNELS

whatsapp
instagram
email
facebook messenger
sms
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push notification
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voice channel
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Fully Automated Journeys Across All Channels

Keep your event top of mind with streamlined omnichannel marketing for personalized interactions, delivering messages at the right moment on the right channel.

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Key Benefits of Our Event Marketing Technology

Inspire visitors to effortlessly buy tickets

Integrate all data sources into a single platform

Offer exclusive deals and tailored content to loyal visitors

Spend less on ads and communicate directly

Highest level of privacy and security to protect data

PROUDLY SERVING 1000+ CUSTOMERS

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Let's Talk!

Here’s the deal, no strings attached. We’ll be taking up no more than 15 minutes of your time. We want to hear about your event, answer your questions, and show you how our technology can help you transform your event marketing strategies.

Latest Articles

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Sep 21, 2023 • Ticketing

6 Methods to Encourage Your Museum or Park Visitors to Buy Their Ticket Online

In an era where online convenience is becoming the new standard, many visitors still choose to buy their tickets at the entrance. This is unfortunate, given the many advantages of online ticketing for both visitors and the museum or park itself. Think about avoiding lines, generating extra income, and gathering more information. But how can you increase the use of online ticketing? That can still be a challenge, which is why we've compiled six ideas for you.

Jouw festival als eyecatcher
Aug 27, 2023 • Ticketing

Your event as a showstopper: 7 futureproof trends to jump on

In the overcrowded event industry, it's getting tougher to keep your ticket sales going strong. The competition is huge, and everyone's targeting the same audiences. Chances are that a festival with empty lineups and expensive tickets won't survive five years from now. Invest in your brand, innovate, and stand out – that's the only way to build a solid foundation for the future. We've got 7 trends for you to hop onto and make sure you're ready for what's to come.

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Jul 26, 2023 • Ticketing

11 Ways to Boost Ticket Sales and Make Your Event a Sell-Out

It's no secret that selling tickets in today's current climate can be quite the rollercoaster ride, especially with inflation confronting event-goers with increased prices all over, making them more selective where they spend their disposable income. They also tend to make last-minute decisions making it harder to forecast event attendance well in advance. Not to mention fierce competition in the market. So, if you’re looking for fresh approaches to secure more sales, look no further. From utilizing new marketing channels to exploring creative and data-driven approaches and leveraging loyal fans and influencers, here are 11 creative ways to boost ticket sales.

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Jul 24, 2023 • Ticketing

9 Essential Features for Your Museum or Park’s Online Ticketing Software

Buying a ticket at the entrance of your park or museum remains important, but an online ticketing system is indispensable nowadays. Whether you already sell tickets online or want to start doing so, choosing the right ticketing software can be complicated. Look for a partner that contributes to a smooth visitor experience, helps you work more efficiently, and perhaps even generates additional revenue. To get you started, here are the 9 features that a good online ticketing system for any museum or park should have.

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Jul 18, 2023 • Ticketing

Get Started With Online Ticketing: 10 Reasons for Your Museum or Park

Digitization is impacting more and more industries, including the museums & parks industry. Despite this, most tickets are still sold at the box office rather than online. This is unfortunate, as there are numerous benefits to be gained. Not only does it ensure a smooth visitor experience, but it also offers interesting opportunities for your organisation. In this blog, you will discover 10 reasons why you shouldn't fall behind in this digital advancement.

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Jun 30, 2023 • Ticketing

Ticketing as First Touchpoint of the Formula 1 Heineken Dutch Grand Prix Fan Experience

Ticketing is the first touch point of the total experience for every event, so also for the Formula 1 Dutch Grand Prix. That's why you want it to run smoothly so that everyone who can get a ticket looks forward to their visit. However, due to the immense popularity of Formula 1, there is a lot of interest in tickets for this event - more than there are actual tickets. Therefore, the Dutch Grand Prix was looking for an innovative ticketing system to help them manage ticket allocation smoothly, and CM.com offered the solution.

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Jun 06, 2023 • Ticketing

Unleashing the Power of Instagram: Your Ticket to Winning Fans and Boosting Ticket Sales

In today's lightning-fast world, the quest to capture fans' attention and inspire lasting loyalty remains a key challenge for ambitious event organizers. Developing tactics to boost ticket sales and cut through the noise in this increasingly crowded industry can feel like an uphill battle. But what if we told you there's a game-changing secret to success? Prepare to breathe new life into your social media channels as you embark on a journey to connect with your fans like never before. Read on to discover how Instagram Marketing Messages can revolutionize your event strategy and help you get a competitive edge.

data-live
May 27, 2023 • Ticketing

10 Reasons Why Event Organizers Should Centralize Data

Many event organizers have gold in their hands, namely data. And they get it completely free from their ticket sales and other interactions with their visitors. The only problem with data is that unless you have an efficient way of handling it, you won't be able to take advantage of the insight it provides. The first step to using it is to recognize the benefits it will bring - so keep reading and find out how data can elevate your event.

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May 24, 2023 • Ticketing

4 Benefits of Conversion Tracking for the Event Industry

Once upon a time, if you wanted to advertise an event, you’d probably hit the streets with an eye-catching flyer. Today, digital marketing campaigns are the preferred solution. They let you reach your target audience more efficiently. To make sure you’re getting the most out of these marketing campaigns, conversion tracking is a must. Unfortunately, most promoters stay away from this, because word on the street is that it’s quite complicated. That's a real shame because it offers a lot of benefits. Below, we tell you all about those, how to get started, and how CM.com can help.

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