Tag "Customer Experience"

Mar 15, 2022 • Customer Experience

The Top 5 Skills That Every Marketing & Sales Professional Will Need in 2030

In the world of Marketing and Sales, a decade is a long time. Just ten years ago, most of us would never have imagined how disruptive technologies like social media, automated marketing tools, and mobile apps would rewrite all the rules of how we operate. As we look forward to the changes that lie ahead, we want to share our vision of what things might look like along the way to 2030 - and what this means for everyone working in Marketing and Sales today.

Mar 10, 2022 • Customer Experience

The Importance of Seamless Operations for Customer Engagement

I'm sure you are aware of how important it is to create a great customer experience. Therefore, you have already invested in solutions that will enhance the customer journey! But do these solutions have the anticipated effect? Are you able to make your customers happy?

Mar 08, 2022 • Customer Experience

How to Enhance Live Experiences With Technology in the Leisure & Travel Industry

Leisure and travel is an industry like no other. As a business that revolves around live experiences, we know that – unlike other sectors – the experiences you create aren't focused on adding value to an existing product; they're the product itself. So maybe you need a solution that understands this and can help you better engage with your customers as no other sectors do? This can be achieved easily and quickly through digitalization. Read on to find out how.

Feb 22, 2022 • Customer Experience

Why Unify Customer Data (And How a Customer Data Platform Can Help)

Customer personalization is in hot demand these days — customers want it, and businesses want to deliver it. For your business to do personalization right, start by unifying your customer data with a customer data platform.

Feb 10, 2022 • Customer Experience

How The Customer Relationship Will Define Your Business Model

New generations of customers ask for different business approaches. Modern consumers are well-informed and tech-savvy, with high standards for any business. A customer-centric business model can help you live up to these standards. Let’s first have a look at these new generations before diving into how you can take on a customer-centric approach.

African male chatting on his mobile phone at the airport

Feb 07, 2022 • Customer Experience

6 Chatbot Use Cases to Revolutionize Retail and Ecommerce

In the super-competitive world of retail, automation can make the difference between success and failure. Spend too much time on laborious returns or repetitive questions and you’ll have none left to focus on sales strategies and building your customer base. Automating important elements of your retail operation can free up your staff to do great things.

Feb 04, 2022 • Customer Experience

The Power of a Relational Approach for the Retail & Ecommerce Industry

Every ambitious brand knows that delivering a great customer experience is key to long-term success, and driving more profits. In fact, a survey from Qualtrics revealed that 94% of respondents will buy more after a very good customer experience. However, not every business knows how to develop and deliver the approach that will help achieve its goals.

Jan 25, 2022 • Customer Experience

How to Easily Digitize Insurance With Smart Solutions

Consumers are not yet used to handling insurance matters online and mobile, yet they prefer it. This means that insurers need to be accessible everywhere and at all times, but they are not yet responding to this sufficiently. KPMG's research among 70 executives of international insurers shows that they know this all too well. They expect to lose a large portion of their sales to InsurTech or FinTech companies. However, this is easy to avoid without shaking up the entire IT landscape. With CM.com's intelligent solutions, insurers can easily and quickly take steps towards digitalization. In this blog, you can read which steps.

Jan 21, 2022 • Customer Experience

How To Create Customer Support Content That Rocks

Customer service isn’t just about solving any problems customers have, it’s about making the journey from web surfer to loyal customer as easy as possible. Having all your potential customer’s questions answered before they’ve asked them is the smartest way to do this.

Jan 17, 2022 • Customer Experience

Six Things Customer Service and Retail Brands Get Wrong About Customer Loyalty

Some believe that you can earn loyalty by ‘delighting’ customers. Some say a ‘positive emotional experience’ works best. Others say we shouldn’t use the term loyalty at all, because it’s misleading, and no one can ever really be ‘loyal’ to a brand anyway. Is the truth out there?

Jan 13, 2022 • Customer Experience

Prepare For Hyper-Personalization

Today, a brand-new customer rules the marketplace. And from product to service to sales, they want their experience to be as personal as can possibly be.

Jan 10, 2022 • Customer Experience

Six Ways to Show More Empathy in Service Conversations

Customer Service has always been about (not surprisingly) the customer. Are tech, big data, AI, and automation changing this? No! It will always be about the customer. Even when you're automating a lot, you cannot forget the human touch. For customer service agents, empathy is one of the most important skills. We give you six tips to help your team have more empathic service conversations.

Jan 05, 2022 • Customer Experience

The Strategy of Customer Service Channels for eCommerce

The next time you walk into your favorite brick-and-mortar clothing store, try noting the number of service interactions you encounter in a single visit. You won't get a similar experience online. It's time for multichannel retailers to reimagine the customer experience in a digital setting. Think — immersive, personalized experiences that grab shoppers' attention.

Dec 10, 2021 • Customer Experience

Avoid Losing One Third of Your Customers in One Day

According to PwC's Future of Customer Experience report, 32% of customers will leave a brand after just one bad experience. Even when they love your brand, 59% will walk away after two bad experiences.