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"This blockchain technology provides a solution to the biggest challenges in the ticketing market: fraud and price gouging in the secondary market," Jeroen van Glabbeek, CEO of CM.com continues:
"Unique and dynamic QR codes ensure that tickets are fully traceable and fraud-resistant. This gives fans a safe and fair way to participate in events, while organizers can count on transparent ticket sales."
The founders of GUTS can now fully focus on their blockchain project OPEN, which provides underlying ticketing technology. By implementing this technology, CM.com continues to innovate in the blockchain space, allowing customers to benefit from advanced and reliable ticketing solutions now and in the future.
Founder Maarten Bloemers:
"Since establishing GUTS Tickets in 2016, we have had one clear goal: making the ticket sales process fairer and more user-friendly, both for fans and event organizers. Thanks to the acquisition by CM.com, our blockchain technology becomes accessible to a large portion of the market, taking an important step in realizing our mission."
Tickets-on-blockchain
Tickets with QR or barcodes are a familiar phenomenon. These unique codes are scanned at the entrance to grant access to an event. However, a PDF ticket can be resold or printed multiple times, which poses risks. Blockchain technology offers a solution to this issue. Tickets purchased through this technology contain a unique code that is automatically renewed with each transaction. This prevents duplication and fraud. If a ticket is resold, the original code becomes invalid and the ticket returns to regular sales at the established price. This system effectively eliminates scalping and guarantees that each ticket is truly unique and secure.
With this acquisition, CM.com strengthens its position in the international ticketing market. "Everything we do is aimed at making events better for organizers and attendees. With this technology, we see a significant opportunity to set the standard for transparent and secure ticket sales," says Jeroen van Glabbeek. "The Netherlands serves as a showcase for our technology, with the ambition to quickly roll out this technology to our customers worldwide."
