As the festival season is in full swing, several festivals such as Extrema Outdoor, Rock Werchter, Sziget, and Pukkelpop have integrated the new SOS alert into their festival apps. Jeroen van Glabbeek, CEO of CM.com, notes the significant impact of this new feature:
"The app has already processed hundreds of alerts from visitors. The ability to quickly share an SOS along with a live location greatly enhances the safety and peace of mind for attendees."
All Information in One Place
By consolidating everything in one place, festival organizers can better communicate with their visitors via the festival app. Over the past few years, event apps have expanded significantly beyond tickets and schedules. Features like music recommendations, push notifications when favorite artists perform, on-site restaurant listings, and real-time friend locators contribute to an enriched festival experience. With the added SOS functionality, CM.com has developed a new tool to support the digital transformation and growth of the events industry.
