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Mobile Marketing Cloud

Mobile Marketing Cloud for Marketing Automation

Send hyper-personalized campaigns anytime, anywhere with CM.com's marketing automation solution.

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Mobile Marketing Cloud next icon Marketing Automation

Mobile Marketing Cloud

Start omnichannel conversations with people, not profiles.

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Customer Data Platform

Unlock your data from its silos with our Customer Data Platform.

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Omnichannel Marketing

Get access to all mobile messaging channels through CM.com.

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TraceDock

Gain 100% insight into your data with CM.com's first-party data collection tool.

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Start Automating Your Marketing Campaigns

With our marketing automation software you can directly start automating your marketing processes. The software is part of the Mobile Marketing Cloud and goes beyond email. You can also automate SMS campaigns, messaging channels, chatbots and more.

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Save Time With Marketing Automation

Empower your team to save time with the Mobile Marketing Cloud's marketing automation tools. Automate important moments in your customer's journey: from welcome programs to automated lead nurturing and re-engagement campaigns.

These timely programs help you build long-term relationships with your customers. This way your team can focus on more important things like strategy.

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    Work efficient and save time by creating engaging workflows

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    Automatically engage with your customers at the right time

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    Improve customer journeys & create workflows in a few clicks

Improve Your Omnichannel Marketing Automation

Automate workflows so you have more time to focus on strategy

Use our drag and drop editor to create workflows that convert

Boost your revenue and return on investment with data driven workflows

Automate not only your emails but also channels like SMS and WhatsApp

Win back sleeping customers with re-engagement workflows

Next-Level Marketing Automation with Mobile Marketing Cloud

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Simply Design Automated Workflows

Use our drag and drop workflow builder to create engaging customer journeys and create workflows in just a few minutes. Plan and automate every stage of your customer journey and easily create powerful workflows.

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Omnichannel Automation

With our marketing automation tool, it's possible to automate channels like SMS, social messaging and use HTML calls. Nurture customers at the last stage of his buying journey. Automatically export your audience to a social media channel and reach them there!

Branching Workflows

Branching Workflows

Upgrade your marketing automation possibilities with branching workflows. Create different paths for customers that didn't open an email or perform a certain action. Don't let everyone follow the same workflow, but adapt it to the needs of your customer.

Smart Automation Starts With the Mobile Marketing Cloud

Mobile Communication

Set up complex, multi-channel communication streams that build lasting customer relationships, by using one platform for all customer interactions.

Customer Journeys

Plan and automate every stage of your customer journey. Creating workflows has never been easier with the Mobile Marketing Cloud

Transactional Email

Connect with customers and provide valuable information at important moments. Send your transactional emails easily via API integration.

Automation Analytics

Track unique and total open rates, click-through rates, bounce rates, forwards or for example unsubscribes. Know what works and make use of your data.

Ready to Start or Upgrade Your Marketing Automation?

Create a free account to see our platform in action or watch the demo video and get all your questions about pricing, implementation and more answered.

Get Inspired

live-event-trends
Oct 12, 2023 • Marketing

5 Ways to Supercharge Your Sponsor Revenue with an Event App

Many festivals and events struggle with limited budgets and view an event app as an unnecessary luxury. Nothing could be further from the truth; an event app doesn't have to be a cost but rather an additional revenue stream. It adds tremendous value as a digital assistant for your attendees, and on the other hand, you have an extra tool to provide sponsors and partners with much more exposure and 'stage time.' If you convince your sponsors of this, they will be more than happy to pay for it, and you won't have to worry about your budget anymore. 75% of organizers who use a strong app manage to make more money with the app than it costs them. In fact, some festivals do so well that app revenue can cover a significant portion of their entire technology budget.

Jouw festival als eyecatcher
Aug 27, 2023 • Marketing

Your event as a showstopper: 7 futureproof trends to jump on

In the overcrowded event industry, it's getting tougher to keep your ticket sales going strong. The competition is huge, and everyone's targeting the same audiences. Chances are that a festival with empty lineups and expensive tickets won't survive five years from now. Invest in your brand, innovate, and stand out – that's the only way to build a solid foundation for the future. We've got 7 trends for you to hop onto and make sure you're ready for what's to come.

mejorar-experiencia-del-viajero-tecnologia
Aug 16, 2023 • Marketing

Customer Data Platforms: An Introductory Guide

As a marketer you have undoubtedly heard of the term Customer Data Platform. But what is it and what are you missing if you don't have one? In this guide you can read everything you need to know to bring all your online and offline customer data together and create marketing campaigns that give customers a wow feeling.

mejorar-experiencia-cliente-ecommerce
Aug 15, 2023 • Marketing

How to Skyrocket Your Email Open Rates

Email marketing has come a long way since the first campaign was sent in 1978, and it remains one of the most valuable tools in the modern marketer’s business strategy. But email marketing is sometimes dismissed as ‘spamming’ people and all your hard work crafting targeted, relevant, and timely emails to your customers or prospects will be useless if you don’t do everything you can to optimize email deliverability.

blog-facebook-marketing-messages
Aug 10, 2023 • Marketing

Introducing Facebook Marketing Messages

Social media plays a central role in modern-day customer engagement. Personalized messages on the favorite messaging platforms of your customers will skyrocket the customer experience and grow brand loyalty. Meta now introduced a new way to market to your audience: via Facebook Messenger.

dutch-grand-prix-marketing
Jun 30, 2023 • Marketing

How to Boost Fan Engagement - A Formula 1 Heineken Dutch Grand Prix Use Case

What’s so great about sports is that it connects all kinds of people. On the other hand, knowing no two sports fans are alike makes it challenging for sports organizations to address different fan segments. The organization behind the Formula 1 Heineken Dutch Grand Prix acknowledged this challenge and didn’t just pack the CM.com Circuit Zandvoort with their best fans. Instead, they’ve managed to enhance their fan experience right at their first racing event in 35 years. What’s more, they keep improving fan engagement year on year. Curious to know how? We’ll share five insider tips on how the Dutch Grand Prix enhanced its fan engagement before, during, and after the race.

ticketing-blog-featured-instagram-messaging-en
Jun 06, 2023 • Marketing

Unleashing the Power of Instagram: Your Ticket to Winning Fans and Boosting Ticket Sales

In today's lightning-fast world, the quest to capture fans' attention and inspire lasting loyalty remains a key challenge for ambitious event organizers. Developing tactics to boost ticket sales and cut through the noise in this increasingly crowded industry can feel like an uphill battle. But what if we told you there's a game-changing secret to success? Prepare to breathe new life into your social media channels as you embark on a journey to connect with your fans like never before. Read on to discover how Instagram Marketing Messages can revolutionize your event strategy and help you get a competitive edge.

blog-conversion-tracking
May 24, 2023 • Marketing

4 Benefits of Conversion Tracking for the Event Industry

Once upon a time, if you wanted to advertise an event, you’d probably hit the streets with an eye-catching flyer. Today, digital marketing campaigns are the preferred solution. They let you reach your target audience more efficiently. To make sure you’re getting the most out of these marketing campaigns, conversion tracking is a must. Unfortunately, most promoters stay away from this, because word on the street is that it’s quite complicated. That's a real shame because it offers a lot of benefits. Below, we tell you all about those, how to get started, and how CM.com can help.

Engage ecommerce peak moments within Q4 blog
May 08, 2023 • Marketing

Peak Moments in eCommerce: How to Stand Out With Your Marketing Campaigns

As marketers, we're already thinking about Q4, the busiest season of the year for many eCommerce sites. But creating effective marketing campaigns six months in advance is a challenge. How can we stay timely and relevant in a world that's constantly changing? In this blog, we'll explore ways to overcome these challenges, from standing out in a crowded marketplace to building real relationships with customers, all while working as one team! Q4 is coming, are you ready!

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