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Superior Customer Service Through Your Customer's Favorite Channel

Sep 23, 2020 • Mobile Service Cloud

The times of only a physical customer service desk belongs to a faraway past. Since phone calls, emails, web forms and even messaging channels were introduced, it became easier for customers to connect with businesses. Your customers expect you to be available via their preferred communication channels, regardless of the channel, the time and/or their location. The question is: can your customers already reach you on all these channels?

Platform Updates: September 2020

Sep 23, 2020 • Platform Features

Every day, over a hundred developers are working on improving the CM.com platform. In this update, we want to inform you about the latest changes made to improve your platform experience.

The Parts of Customer Service That Should Never Be Automated

Sep 15, 2020 • Chatbots

Whenever self-service or customer service automation solves real problems for customers on their journeys to get their jobs done, its adoption soars. Just think about cash machines, and you see how this has been happening for decades, not just since Amazon started selling books online.

Thoughts on the Evolution of Self-Service

Sep 15, 2020 • Chatbots

When we talk with businesses, an often-recurring topic is the evolution of self-service and how things are going to look in the future. In light of these discussions, we have recently met with customer strategy consultant Martin Hill-Wilson, who shares his insights on the future of self-service.

How Sms Improves the Customer Experience of Your Digital Services

Aug 28, 2020 • SMS

Digital services are part of our lives. It’s impossible to imagine not to have Netflix or Spotify for entertainment, Airbnb for booking accommodations or Uber for transport. And what about transferring money online from one bank account to another or paying with our mobile phones? As we expect to use these services on-demand, we also expect that communicating with these businesses is as easy as communicating with our friends and family. How do enterprises offering digital services keep up with the demands of their users and ensure an optimal customer experience? SMS plays an important role. In this article we’re looking at how SMS enhances customer experience for digital services.

Platform Updates: August 2020

Aug 27, 2020 • Platform Features

Every day, over a hundred developers are working on improving the CM.com platform. In this update, we want to inform you about the latest changes made to improve your platform experience.

Successful Starting Points for WhatsApp

Aug 24, 2020 • WhatsApp

Great, you are going to start with WhatsApp for Business! Now, you have access to the enormous pool of more than 2 billion users. But, how will you reach and engage your audience on WhatsApp. You will need to create a starting point for your (potential) customers to start reaching out to you on WhatsApp. This Blog will explain multiple clever options you have and which starting points can be used for which scenario.

Introducing Whatsapp Sandbox: 3 Easy Ways to Start Testing and Developing Right Away!

Aug 21, 2020 • WhatsApp

Do you want to start testing and developing your WhatsApp Business solution and flow without waiting for your WhatsApp Business Account to be approved? This is now possible with our WhatsApp sandbox testing environment.

7 tips to choose the right CPaaS provider

Aug 19, 2020 • Customer Experience

At the heart of any CPaaS provider, you’ll find one common theme – APIs. This means businesses don’t need to invest in costly hardware that lacks scalability. With the help of APIs, companies can configure and add their own real-time communication solutions on a single platform, without building any complex backend infrastructure. In this article were going to have a look at how to choose the right CPaaS vendor and what are some key characteristics that define a good CPaaS provider. We've bundled them into 7 practical tips, so they're ready to use.

How to automate your marketing activities by defining workflows

Aug 18, 2020 • Mobile Marketing Cloud

The digital landscape is changing rapidly. This affects (digital) marketers who feel the pressure to do more in the same amount of time. Marketing automation helps marketers to focus on what’s really important by automating recurring tasks and managing leads. But what is marketing automation exactly? And how can it help you to do more with the same amount of time? We’ll answer all your questions in this blog and even suggest one of the most helpful marketing automation tools to help you work more efficiently.

A/B-testing emails: 3 good reasons to start now

Aug 17, 2020 • Latest News

When setting up email campaigns, it is tempting to rely on your intuition to predict what makes readers open your e-mail and click-through. However, basing marketing decisions on assumptions might not always lead to the best results. Rather than relying on guesses, you’re better off by running an A/B-test. In this blog, we will explain what A/B-testing is and why you should run tests on your email campaigns by giving you 3 reasons to start right away!

The Experience Starts at Home

Aug 17, 2020 • Mobile Service Cloud

The bar that represents the acceptable level of customer experience is continuously being raised. What was good enough for your audience last year, won’t cut it this year. Especially in a competitive industry like leisure. Think of a day out at the museum, theme park or a zoo. Leisure functions on great customers experience, so that’s what needs to be done.

Podcast Interview: The importance of chatbots and AI in an uncertain future

Aug 11, 2020 • Artificial Intelligence (AI)

Chatbots, or conversational agents, are becoming increasingly popular the world over; largely due to advancements in AI, machine learning, and natural language processing. Today’s chatbots are smarter, more responsive, and undeniably critical to industries such as eCommerce, Insurance, and Banking.

Do you mean Customer Experience, Customer Service or Customer Care?

Aug 06, 2020 • Latest News

The words in the title are used a lot lately. And not because they can be called buzzwords, but because companies need to invest into building a strong customer experience if they want to keep up with their competitors. Talking about customer experience, you should not forget about customer service and care. In this blog, we are going to clarify the differences between these terms.

Mobile ordering and paying to enjoy performances contactless

Jul 31, 2020 • Payments

Although the corona pandemic is not over yet and we still have to deal with various restrictions, slowly but surely various initiatives are starting again to let people enjoy music. After easing the regulations for the hospitality industry and meetings, Tribe Company has set up the initiatives “De Tuin van 2020” and “Het Strand van 2020” in a short period of time.

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