Latest news on mobile

There are several ways to use the WhatsApp Business solution in communication with your customers. One way is via the customer care window, in which case the conversation is initiated by the customer. If you want to reach out to your customer first – once you have received an opt-in from them to do so - you can make use of the so-called Message Templates.

Standing in line for checkout, waiting until the cashier scans your products and paying the total amount at the card machine. More and more shops find out that this is no longer the standard. From self-scan check-outs to invisible payments via a mobile app. The customer is increasingly in control, but also wants to pay as quickly as possible and that offers opportunities. We talked about this with Noor Pierik, Portfolio Manager at CM Payments.

Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.

Which payment method does your customer prefer? The answer to this question varies significantly per customer and per country. The common denominator is that payments can always be safer, easier and cheaper. And they must, if you want to meet the expectations of your customers.

The Mobile World Congress (MWC) in Barcelona is jam-packed with mobile innovations. Here, I would like to highlight those trends and innovations that stood out most, kicking it off with a much expected 'mobile gadget'.

Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.

How do you ensure a better customer experience with SMS and Voice? When a customer switches from one telecom operator to another, PortingXS facilitates number retention for every type of phone number. We spoke with Tim Leliveld, Area Manager at PortingXS, about their smart application of SMS and Voice for an optimal customer journey.

Conversational Commerce is the convergence between messaging apps and commerce. Messaging apps such as Facebook Messenger, WhatsApp, WeChat, Viber but also native apps like RCS (Android) and Apple Business Chat (iOS) will fulfill a significant commercial role in your customer contact.

These days, communication between companies and customers primarily takes place via the smartphone. Your customers can directly reach your company via communication channels they already use every day. And vice versa! Just how convenient is that? We’ll tell you!

VoIP is the new market standard for business telephony. Compared to ISDN, it is easier to set up and more cost efficient. However, behind setting up a VoIP call, there is still some complexity to take into account. Especially for companies that have a focus on scaling their business internationally, it can become increasingly challenging. But not with these 3 tips.

There’s a plethora of messaging apps and mobile communication channels available worldwide. Various apps exist, native applications are growing and also standard SMS text messages are still widely in use. In what channel should you invest your resources?

Marketing isn’t the same as it was 10 years ago, and much of that is thanks to the rise of the smartphone. We are living in an era in which consumers can buy products and services whenever and wherever they are, on their mobile phone. If you want consumers to choose your product, mobile presence is an absolute must to get higher conversion rates and improve customers’ satisfaction.

Every day, over a hundred developers are working on improving the CM platform. In this update, we want to inform you about the latest changes made to improve your platform experience.

Event planners increasingly, especially festivals, sell tickets at their online presale ticket shop before the regular sales start. A ticket presale is a good marketing strategy, for several reasons. In this article I explain the three biggest benefits of having a presale as an event organizer.

Mobile leads the way; Customers find, compare and buy on their mobile phone. The expectations from the consumer of mobile as a channel is therefore totally different than 10 years ago. Nevertheless, many companies still organize their marketing, sales and support the same way as 10 years ago.