Sep 20, 2021 •
Mobile Marketing Cloud
How to Skyrocket Your Email Open Rates
Email marketing has come a long way since the first campaign was sent in 1978, and it remains one of the most valuable tools in the modern marketer’s business strategy. In fact, the 2019 Email Marketing Census from Econsultancy and Adestra found that 73% of respondents considered email marketing an ‘excellent’ channel, compared to 72% for SEO and 67% for paid search (PPC).