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Sep 30, 2021 • Sign

The top 10 reasons to use Electronic Signatures

We've all hand-signed an agreement or contract, only to have to scan it before sending it via email or post. It's not only a time-consuming process, it's also extremely insecure. Thankfully, there's an alternative.

Sep 29, 2021 • Platform

Platform Updates: September 2021

Every day, over a hundred developers work hard to improve the CM.com platform. In this update, you can read everything about the latest changes.

Sep 28, 2021 • Acquisitions

CM.com’s acquisition of TraceDock - Perspectives from TraceDock's founders

Earlier in the summer, we were delighted to announce that TraceDock has joined forces with CM.com as part of an exciting strategic acquisition. This development presents an important alliance between our two companies; one that has significant benefits to the customers and partners of both TraceDock and CM.com, and one that offers a number of exciting opportunities for the future. Here’s the story of TraceDock's founders, Boris Schellekens and Jaap Breeuwer, so far.

Sep 23, 2021 • Payments

How to Optimize Your Cross-Border Payments Experience

Whether you’re already selling internationally or are just getting started, a global mindset is a necessity in the modern world. The international eCommerce market is teeming with opportunities! Revenue from European eCommerce sales reached 717 billion euros at the end of 2020 and is expected to grow further. Accepting online payments in multiple currencies will enable your business to grow and expand.

Sep 21, 2021 • WhatsApp

WhatsApp QR Code Ideas to Build a Healthy Contact List

When it comes to creating the path of least resistance, today’s technology has it in the bag. Much of the reason for this is because it’s just so difficult to gain and keep customers in this enormously competitive business world. Therefore, making every experience that they have with us a seamless and pleasurable one is pretty important.

Sep 21, 2021 • Payments

How to Choose the Right Payment Service Provider

Payment Service Providers (PSP) can benefit your business greatly. They make it easier for you to accept payments from your customers all over the world by offering a platform that can adapt to accommodate multiple payment channels, methods and currencies as your business evolves. Additionally, they can be a more cost-effective alternative to using a payment gateway or setting up a merchant account. But how do you choose the right PSP for your business? Let's discuss the key features to look for and the questions to ask, to help decide which PSP has what it takes to enhance your business and help you grow.

Sep 20, 2021 • Mobile Marketing Cloud

How to Skyrocket Your Email Open Rates

Email marketing has come a long way since the first campaign was sent in 1978, and it remains one of the most valuable tools in the modern marketer’s business strategy. In fact, the 2019 Email Marketing Census from Econsultancy and Adestra found that 73% of respondents considered email marketing an ‘excellent’ channel, compared to 72% for SEO and 67% for paid search (PPC).

Sep 17, 2021 • Ticketing

Wave Goodbye To Queuing And Crowded Bars At Your Events With Mobile Order

Whether it’s a football match, music festival, or classical concert, there’s nothing more annoying than standing at a crowded bar, fighting to get the barkeeper’s attention for a drink while you miss big chunks of the event. After all, it’s the reason you’re there in the first place. So how do we solve this? Let’s start by looking at something almost all visitors take to events with them: a smartphone. It is already widely used for e-ticketing, so why not also for ordering food and drinks, too? This is where CM.com’s Mobile Order product comes in. The exciting thing is that reducing queuing time isn’t the only benefit this technology can bring events organizers. Let’s take a closer look…

Sep 15, 2021 • Marketing

How to make flexibility the key to every successful marketing strategy

It’s widely accepted that change is the only constant in the modern business environment (Forbes, 2017). If businesses don't build marketing strategies with built-in flexibility, they won’t be able to adapt to and respond to this change. You can have the best marketing strategy in the world, but if it doesn’t allow you to take advantage of an opportunity in almost real time, or change your messaging based on fluctuating market conditions, it won’t be successful for long. Changes in consumer behavior or new competitive offerings can make any good marketing strategy obsolete, but the ability to adapt allows businesses to respond to problems and seize new opportunities the moment they arise. Here is how modern communications platforms help businesses identify opportunities and respond with flexibility to give them a competitive advantage.

Sep 13, 2021 • Sign

How Digital Certificates Can Add Trust Into Your Contract Signing Process

As more and more everyday interactions make their way online - whether they involve individuals, businesses, or a mixture of the two - it has become more important than ever to verify digital identities.

Sep 02, 2021 • Ticketing

The Top 5 Benefits of E-Ticketing

Digitization is shaking up the world of traditional paper ticket sales—and that’s a good thing! Ever since smartphones hit the market in 2007, people have quickly embraced the idea of using convenient digital alternatives. Now, when you want to attend a concert or festival, all it takes is a few taps on your screen and your e-ticket is at your fingertips, ready to be scanned when you enter the venue. But the benefits of e-ticketing don’t stop there. Let’s take a look at the top 5 benefits of e-ticketing for event organizers and attendees.

7 Benefits of Using Multi-Factor Authentication

Protecting customer data is a priority for every modern business. One of the most secure ways to verify customer information is multi-factor authentication. In this blog, we’ll discuss the top benefits of multi-factor authentication and explain why it’s a must-have for mobile-native businesses.

Sep 01, 2021 • Instant Messaging

Conversational Channels Are No Longer Optional

Setting up a conversational messaging strategy is no longer optional for your business. Customers want to talk - but on their schedule, not yours. Responding in real time, on their preferred conversational channel, used to be a nice-to-have for businesses; now customers expect it.

Aug 30, 2021 • WhatsApp

New in Mobile Marketing Cloud: free-form WhatsApp messaging

WhatsApp is one of the most popular mobile messaging channels for businesses to engage with their audience. However, WhatsApp requires that business-initiated messages are templated and pre-registered, with the exception of messages sent as a reply to a user-initiated message. In this article, we'll take a closer look at the possibilities of user-initated messages (free-form messages).

Aug 24, 2021 • Platform

Platform Updates: August 2021

Every day, over a hundred developers work hard to improve the CM.com platform. In this update, you can read everything about the latest changes.

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